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BizReport | Trends & Ideas December 15, 2015

Research finds correlation between mouse cursor movements and emotion

Imagine if you could tell whether someone using your website was frustrated and in need of help. New research has found a way in which this is possible, providing website and software developers with a potential new tool to gauge... >>

BizReport | Ecommerce September 09, 2015

Does your website's Time to Interact match consumer expectations?

Christmas always seems to come around quickly. For online retailers, it comes around even faster, particularly when it comes to prepping retail websites for the online boom that is holiday shopping.... >>

BizReport | Ecommerce May 11, 2015

Shop Direct signals the end of print catalog distribution

Eight decades of print catalog distribution is coming to an end as Shop Direct, which owns department store brands including Very.co.uk and Littlewoods.com, makes the decision to cease producing printed catalogs.... >>

BizReport | Ecommerce April 09, 2015

User-generated reviews powerful conversion driver

Consumers in the UK will be spending more online in 2015 than ever before and, with increased online shopping comes increased talk about what they bought. Such conversations are a goldmine for retailers who can use them to enhance both... >>

BizReport | Ecommerce April 01, 2015

The growing impact of online performance on sales and customer experience

Retailers in the UK are optimistic about the future of online shopping, more so as purchases via mobile continue to increase. However, retailers are also aware that the online experience needs to be improved to meet consumers' expectations and increase... >>

BizReport | Advertising December 15, 2014

Brands not reflecting TV ad products on website homepage

To promote consistency across advertising channels, and increase conversions, brands should be using products advertised in their television ads on their homepage. However, recent research from Wywy reveals that many brands are not creating that seamless bridge between television and... >>

BizReport | Mobile Marketing November 24, 2014

Travel study reveals extent of travelers' frustration with poorly performing apps, websites

A new survey from mobile and cloud test firm SOASTA reveals not only the extent to which Americans rely on website and apps for holiday travel but just how frustrating app failure can be.... >>

BizReport | Mobile Marketing November 10, 2014

Mobile's significant role in the purchase journey means mobile optimization is key

With 4 in 5 British smartphone owners browsing the Internet on a mobile device everyday, and many using those devices in the purchase journey, brands must ensure that their websites are optimized for mobile or risk frustrating potential customers.... >>

BizReport | Internet September 17, 2014

Research reveals which website image format results in happier visitors

The most-used image format used on websites can be frustrating for users. New research by Radware and neuro-marketing consultancy NeuroStrata reveals which image format is the best at keeping your website visitors happy. ... >>

BizReport | Advertising August 27, 2014

Top 3 tips to better personalize online campaigns

The promise of Big Data was that if the marketer could gather and analyze enough information, he/she could receive major insights into how to improve your business. The problem was that once the insights were gained, marketers and retailers found... >>

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