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BizReport | Advertising archives August 28, 2015

Expert: 3 questions to ask before outsourcing

According to a recent Gartner report about half of company's digital marketing activities are outsourced. This outsourcing can take a load off of PR or marketing departments, but may not be the best use of company resources and budget dollars.... >>

BizReport | Ecommerce archives August 26, 2015

Study: Content, page loads reduce brand trust

In the game of trust building something new is beginning to build - and takeaway - brands' trust: user experience. That's the takeaway from a new Neustar study which indicates a shoppers online experience - from brands' content to identification... >>

BizReport | Blogs & Content archives April 21, 2015

Survey: SMBs missing out by not being online

New data out from research firm Clutch indicates a number of small businesses are missing out on customers simply because they aren't online. According to the data about one-quarter of SMBs don't have a website, and that about 10% have... >>

BizReport | Internet August 11, 2014

Report: SMB websites falling behind

We all know how important functional, information-centric websites are for businesses. But, according to one new report, small business websites are falling behind - fast. According to the data many small businesses find their websites are too difficult to update/maintain.... >>

BizReport | Ecommerce archives October 04, 2011

vSites release simplifies web management

Businesses are you ready to take your website to the next level? No, not just a makeover with better colors or a simplified layout. For websites to make an impact on consumers, they need to offer something - content. A... >>

BizReport | Blogs & Content archives February 07, 2011

Top 4 translation tips from

Everyone is talking about content translation in the New Year. From entire websites to specific product pages and SEO campaigns, having the right language available for your products is one way to engage a globalized consumer. Aren't sure where to... >>

BizReport | Blogs & Content archives January 17, 2011

Red Aril release puts websites in charge of audience data

A new release from Red Aril will place website owners in control of the audience data from their site, which may allay consumers' fears about what is done with data once it is collected. The release can be quickly deployed... >>

BizReport | Blogs & Content archives December 29, 2010

How to translate your products for a global consumer base

In just a few days 2011 will be here and 2010 will be history. Before that happens there is still time to prepare for a global expansion - it begins with translation. Claude Walton, Director of Product Marketing with SDL... >>

BizReport | Blogs & Content archives September 09, 2009

Summer headlines drive traffic to government websites

Looking for answers from healthcare to car programs, consumers pushed more traffic onto government websites throughout July in the US. According to a new comScore report more than 81 million Americans visited a government website, about 42% of the total... >>

BizReport | Research archives April 05, 2007

White papers: Content that works

Marketers wanting to better connect with customers should look into content. That is the word from a new KnowledgeStorm and Marketing Sherpa study. According to researchers, 71% of technology buyers look to white papers first for information.... >>