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BizReport | Viral Marketing October 05, 2007

BrandTV makes sharing video simple

Online marketers will likely latch on to a new offering from video provider TheNewsMarket.com. Their new video player, called BrandTV, allows advertisers to more easily distribute video news releases of their products.... >>

BizReport | Research September 12, 2007

Deloitte: half of viewers watch while the other half listen

A recent study indicates that marketers may only need to worry about 50% of the population. That is because only about half of Internet viewers are watching - video, ads or other content - and the other half is simply... >>

BizReport | Blogs & Content July 18, 2007

Bloggers are important to product launches

A recent study from Nielsen BuzzMetrics reveals that bloggers may be more influential than originally thought - to both consumers and to advertisers. The report indicates that ad dollars spent online are directly influenced by the blogger buzz surrounding different... >>

BizReport | Social Marketing March 29, 2007

Disney magic for MySpace

In its latest move to acquire more content and traffic than its rival YouTube, MySpace is reported to have made a deal with the former chief executive of Walt Disney.... >>

BizReport | Blogs & Content February 16, 2007

DIY targeted advertising for vloggers on Blip.tv

Make Magazine’s video blog, the do-it-yourself show, will be the first to use a new advertising system at Blip.tv.... >>

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