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Business budgets continue to tighten, but thanks to virtual events many businesses find they are able to stay abreast of trends without traveling to conference locations. Attendance at these events is booming, as is lead generation and product sales. One... >>
With online conferences and events taking off, planners are becoming overloaded with the prep-work. It may be simple for attendees to listen in to a seminar with the click of a mouse, but event planners must find those presenters, prep... >>
As the excitement of online conferences continues to grow, conference developers and sponsors are looking for more ways to engage conference goers. A new addition to ON24's platform may help. This week ON24 launches their Widget Architecture app, said to... >>
As more business meetings and conferences move online, brands are looking for new ways to connect with other businesses and consumer. The hybrid event has become one hot-seller, and now new research into the space shows that hybrid events are... >>
This year as no other, consumers and employees are expected to head online for much of their daily life. From social networks to actual work events, cloud computing is expected to be a big deal for brands and businesses thanks... >>
Savvy brands and marketers already have plans in place for reaching consumers in 2010. Strategic plans, though, must have room for change. Two areas where marketers can gain ground are virtual events and ad targeting programs. Both of these categories... >>
Marketers and brands in the Asia-Pacific region have a new place to begin a product launch, seminar or employee training event. Virtual events provider InXpo and virtual events producer Storia Works have partnered on a platform which will help brand... >>
Has attendance of your live conferences or exhibitions been a little slack of late? If so, perhaps you'd attract more visitors if you hosted your event online. Recent surveys show a willingness of marketers to host and attend in virtual... >>
Lead generation is one of the most profitable areas for online and offline marketers, but as the economy tightens these marketers are just as susceptible as other online marketers to cutbacks. Are you taking enough advantage of your lead generation... >>
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- Survey: Friends, not search, pushing mobile video
- Release leaves power of the brand with the brand
- Pinterest improves product engagement with Rich Pins
- ONS data reveals the U.K.'s 7.1 million disconnected
- Twitter launches lead generation tool
- uTest's Apphance shows 10 times more sessions
- New social network to connection non-corp types
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