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BizReport | Trends & Ideas March 21, 2016

Despite new tech and services, TV still dominates in UK

Despite new technologies and services, the average television viewer in the UK watches more today than they did just over ten years ago, according to new research released by Thinkbox.... >>

BizReport | Advertising March 15, 2016

Reports underscore video's importance

Video continues to be a hot ticket for brands in the online space. Two new reports underscore how consumers are engaging via video content. ... >>

BizReport | Mobile Marketing February 29, 2016

Expert: Mobile, video to push more online business

Mobile continues to be on the rise, and along with video, is pushing consumers to more content, more retailers, and more businesses. In fact, AOL's new expert says they will be hyper focused on both mobile and video in 2016.... >>

BizReport | Blogs & Content January 06, 2016

Top 3 video trends for 2016

Time-shifting is becoming the norm in how consumers watch television programming; online programmers like Netflix are generating their own shows. These are just two changes that are causing ripple effects within the video space. Here are three trends to watch... >>

BizReport | Advertising December 22, 2015

Top 3 trends for video in 2016

Video has become somewhat forgotten with the rise of social marketing and other rich media formats. But, according to one expert, 2016 will see a resurgence of online video - both content and ads. Here are his top 3 tips.... >>

BizReport | Blogs & Content December 09, 2015

2 key video challenges for 2016

Video has received quite the boost over the past year. Snapchat has reported 6 billion video views per day and Facebook is reporting 8 billion. According to one expert there are two key challenges that brands must be aware of... >>

BizReport | Blogs & Content December 08, 2015

Expert: Video to rise in 2016

While many experts are talking about the increased influence of social commerce or mobile marketing in 2016, one believes video will take up more of the advertising stage. Here are the video trends that could push your business higher in... >>

BizReport | Blogs & Content December 07, 2015

Video trends to watch in 2016

Earlier this year, an Adaptly and Refinery29 study was released indicating that the use of preview trailers and sequenced video can increase the viewability of long form video. Adaptly's president weighs in now on trends in video that brands need... >>

BizReport | Advertising October 23, 2015

Mobile Roundup: Mobile Video on the upswing

Mobile video is pushing steadily forward. That's the word from a new AOL report; meanwhile, a new video platform will give brands more mobile options. ... >>

BizReport | Mobile Marketing September 03, 2015

Study: Smartphone viewers more likely to click

Video has become something of a staple for brands in the online and mobile spaces. Ads for content, UGC videos, product demonstrations and original content are all vying for customer attention. engage:BDR has looked at how mobile video viewers are... >>

BizReport | Blogs & Content May 21, 2015

Study: Video views on the up

Video continues to draw consumers' attention. That is the takeaway from a new FreeWheel report. The video platform reports that through Q1 2015 video videos increased 40% (vs. Q4 2014) while video ad views increased 45%. ... >>

BizReport | Blogs & Content May 11, 2015

Streaming or traditional: Who is winning the TV battle

When it comes to entertaining consumers is traditional television still advertisers' best bet? New data out from IAB and from EPoll Research sheds light on just what is entertaining consumers.... >>

BizReport | Blogs & Content May 07, 2015

Study: Shoppers want more video

When it comes to video, consumers want more. That is the takeaway from a new report out from Animoto. Researchers polled 1,000 consumers and found that four times more shoppers wanted to watch product videos rather than reading product descriptions/reviews.... >>

BizReport | Mobile Marketing May 04, 2015

YouTube announced 80% YoY mobile growth

According to YouTube's CEO the video behemoth is now reaching more younger demographics than any other television network anywhere, ever - and that is just on mobile.... >>

BizReport | Advertising February 05, 2015

Pixability: Super Bowl hits and misses

Four days post-Super Bowl and data is beginning to trickle in about just how well campaigns did - or did not - fare. Pixibility has plunged into how Super Bowl ads that were uploaded to YouTube have fared - the... >>

BizReport | Mobile Marketing January 21, 2015

Top tips to improve mobile video performance

Mobile is set to skyrocket over the next twelve months according to many experts, but are marketers really ready to create a good mobile experience? One expert offers his top tips to ensure your brand is ready for the mobile... >>

BizReport | Blogs & Content January 05, 2015

Expert: How video could make brands' 2015

There is more quality video programming hitting the online and mobile spaces each day. Along with that programming come new viewers; according to some experts people are watching as much video online as offline these days, and that is opening... >>

BizReport | Blogs & Content December 15, 2014

Report: American viewers worth 6 British video viewers

While international online video viewers are streaming more and watching for longer periods of time, advertisers are getting more from ads seen by American viewers. That is the takeaway from a new JW Player report which indicates US viewers are... >>

BizReport | Advertising October 02, 2014

Study: Mobile video a compliment to TV

According to reports by comScore more than 80% of Americans now own smartphones, and on those phones consumers are doing more than talk-and-text. They are visiting social networks and checking email, browsing for their next purchase - and they are... >>

BizReport | Blogs & Content September 25, 2014

Video Roundup: Video releases underscore importance of content

A slate of new tools have released to the online and mobile spaces this week - two are video tools which could help brands moving into the holiday shopping season.... >>

BizReport | Advertising September 17, 2014

Vungle releases ad tool, integrates with Adap.TV

Add a new product to those available for mobile, video advertisers: today Vungle is releasing a hybrid tool to their Vungle Exchange; the new product is simplify ad selection and serving for publishers.... >>

BizReport | Blogs & Content August 14, 2014

Report: Online, TV viewing becoming similar

Television is television - and entertaining - even if the content is streamed online rather than viewed from a TV set. That's the takeaway from Freewheel's Q2 Video Monetization report which shows ad views are up, content viewing is up... >>

BizReport | Internet May 27, 2014

Eagle Eye launches cloud platform with data

A new release from Eagle Eye Networks may change the way businesses look at surveillance cameras and video. The network is launching a cloud-managed, on demand security/surveillance systems that gives businesses - and developers - more options when it comes... >>

BizReport | Trends & Ideas April 11, 2014

Time spent watching TV content on YouTube up 65%

New research shows that television viewers have begun spending more time interacting with television-related content on YouTube, rising 65% year-on-year.... >>

BizReport | Blogs & Content April 01, 2014

Top 3 tips to improve video ad engagement

Most brands are playing in the online video space, either in creating unique branded content or in sponsoring content through ads. One expert explains how brands can improve the time viewers are spending with video ads.... >>

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