RSS feed Get our RSS feed

News by Topic




BizReport : Tags : Tag Results

Tag Results

Search this site:

13 Tag Results

Pagination:

13 result(s) displayed (1 - 13):

BizReport | Blogs & Content September 13, 2017

Millennials cutting the cord, here's what they're watching online

Video is becoming an increasingly important piece of the online marketing pie, but as more consumers go online for their favorite shows - both scripted, information, and unscripted - marketers struggle to connect. Limelight's new State of Online Video report... >>

BizReport | Advertising August 07, 2017

How to get more from your video spend

There is a shift coming to online marketing, and it's being pushed by video. More consumers are engaging with video across touchpoints and platforms, and that makes video an important piece of any marketing budget. Here's how to get more... >>

BizReport | Mobile Marketing April 21, 2017

Expert IDs trends to watch in mobile video

More viewers are turning to mobile devices to catch not only first-run programming from hubs like Netflix and Hulu, but to catch up on past episodes from traditional networks, and to find new content from YouTubers. One expert identifies trends... >>

BizReport | Advertising February 08, 2017

Expert: Programmatic changing video

IRIS.TV, a video personalization pioneer that enables publishers and marketers to maximize the value of their video inventory by programming personalized streams to individual users across all devices, grew its business significantly in 2016. We asked Field Garthwaite, CEO of... >>

BizReport | Viral Marketing December 16, 2016

3 more video predictions for 2017

Facebook Video is growing in usage, more brands are putting video clips on Instagram and Twitter, not to mention YouTubers and sponsorships for platforms like Hulu and Netflix. Video will be important for 2017, but how important? Our experts believe... >>

BizReport | Viral Marketing October 20, 2016

Report: Video key to pushing offline sales

While most marketers believe digital video is the key to the future of offline revenue, nearly half have continue to place other ad formats ahead of video where budgets are concerned. That's the takeaway from new research out from Sequent... >>

BizReport | Advertising October 06, 2016

Ad Roundup: Video tools set to engage

Two releases into the video space this week should help brands create more engaging, branded content. ... >>

BizReport | Blogs & Content June 09, 2015

Top 3 tips to personalize video

A recent FreeWheel report showed video and video ad views have increased about 50% over the past three months. One expert offers his advice to better engage video viewers through personalization. ... >>

BizReport | Blogs & Content March 11, 2014

Report: Millennials spending more time with UGC

In January comScore reports more than 183 million Americans tuned in to nearly 49 billion video clips online; a staggering 26.9 billion of those views were for video ads. But it isn't only professionally produced advertising or even movie trailers... >>

BizReport | Advertising July 19, 2013

Video Ad Roundup: Platforms pushing video in new ways, to new users

A trio of new tools and partnerships may help brands better engage with video to worldwide consumer bases. Here's how:... >>

BizReport | Blogs & Content July 10, 2013

Unruly: Stop pushing funny, it's not working

For content to go viral it has to be funny, right? Not really. At least according to new data out from Unruly. According to the video tech hub's research branded content is more likely to 'go viral' if developers aren't... >>

BizReport | Blogs & Content March 22, 2013

Brand safety focus of YuMe update

This week YuMe announced an update to their Placement Quality Index, with the main takeaway being increased brand safety. Through the update, brands will receive an index of the value of each ad placement. ... >>

BizReport | Blogs & Content July 18, 2012

Poll: Most video viewers prefer faster streams to higher def streams

When it comes to streaming video over mobile devices - particularly smartphones - US viewers say they want faster connections/streams rather than more definition. That according to a new poll out from Harris Interactive and Skyfire. More than three-quarters (86%)... >>

Pagination: