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BizReport | Email Marketing May 07, 2013

American Airlines email takes off with abandoned cart trigger program

The creation of an automated abandoned shopping cart trigger email program has proved highly successful for American Airlines with conversion, open, and click-through rates substantially higher than for standard fare sale campaigns. ... >>

BizReport | Ecommerce May 06, 2013

Airlines outselling online travel agents

Times are changing for online travel agents. Once upon a time they had a 4-point lead in the U.S. over the number of travelers booking airline tickets via suppliers but, according to travel consultancy PhoCusWright, that is no more.... >>

BizReport | Loyalty Marketing April 29, 2013

Brits don't care for travel-related loyalty schemes

Less than one in five Brits is enamored by travel industry loyalty schemes, according to an academic from the Lucerne University of Applied Sciences and Arts. ... >>

BizReport | Ecommerce March 18, 2013

European travelers using less websites to plan and book travel

As the online travel market matures, consumers in Europe are starting to pick their favorite websites through which to make bookings, according to PhoCusWright, with the number of websites used per traveler to plan and book dropping. ... >>

BizReport | Mobile Marketing March 11, 2013

iOS in-flight use takes off, Android still grounded

Having recently reported on the increasing use and demand for wi-fi access while in-flight, it was interesting to read a new report from Gogo on which device is the most-used by connected airline passengers.... >>

BizReport | Ecommerce February 25, 2013

Half of hoteliers integrate booking engines into social channels

Almost half of hotels now integrate booking engines into their social media channels, according to a survey by TravelClick, and half have an app that enables hotel booking from mobile devices. ... >>

BizReport | Mobile Marketing February 14, 2013

Mobile users wait until last minute to plan Valentine's Day gifts, travel

Whether it's travel or a meal out, mobile users are found to be increasingly 'last minute' in their efforts to plan the perfect Valentine's Day for their partner.... >>

BizReport | November 15, 2012

New app displays TripAdvisor content to Facebook Fans

Owners of hotels, restaurants and visitor attractions wishing to link their online reviews with their Facebook Page now have an easy option to do so with the launch of the TripAdvisor App for Facebook. ... >>

BizReport | October 26, 2012

Rise in UK consumers turning to high street travel agents for advice

New research released by the Association of British Travel Agents shows consumers in the UK increasingly value the services of high street travel agents, despite the wide variety of choice and information to be found online. ... >>

BizReport | Internet September 20, 2012

Airline ups the ante with free mile-high Wi-Fi

Today's air travelers want Wi-Fi and airlines are luring passengers with the promise of mile-high browsing. While some passengers would be prepared to pay a small fee, and airlines debate how much to charge, one airline has thrown down the... >>

BizReport | Trends & Ideas September 07, 2012

Fly.com: Americans want in-flight WiFi

When airfare search engine Fly.com asked U.S travelers if they wanted the ability to connect to the Internet at 30,000ft, the vast majority said yes, indicating a higher tolerance for in-flight mobile use than previously expected.... >>

BizReport | Research August 07, 2012

Report: Pack the car, we're vacationing

Move over stay-cations, Americans are putting a little extra spending cash into vacation for the first time in several years, and they are actually leaving town. New data from comScore and Bizo finds a number of professionals are looking into... >>

BizReport | Research January 12, 2011

2011 Travel: Will consumers stay or will they go?

There have been many changes in the US since the 2008/2009 recession: consumers have changed a few spending habits and have begun staying home more often. But with the 2010 holiday season in the books, it seems that some old... >>

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