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BizReport | December 27, 2012
Sending confirmation emails to customers reinforces a brand and can lead to repeat purchase, among other things, but there's soon to be a new benefit to sending out confirmation emails, particularly to those customers who use a Gmail account. ... >>
New figures released by the Internet & Mobile Association of India reveals significant growth in online booking for air and travel tickets over the last year, and Google India launches the country's first ever Black Friday equivalent.... >>
BizReport | October 26, 2012
New research released by the Association of British Travel Agents shows consumers in the UK increasingly value the services of high street travel agents, despite the wide variety of choice and information to be found online. ... >>
A British budget-holiday website claims to be the first to utilize Facebook's 'Were Here' API to produce a ranking of the top 10 destinations that is more representative of user engagement than 'Likes'. ... >>
Hotels are missing out on a valuable opportunity to create loyalty and interest when they fail to respond to reviews customers leave online, according to new research from online reputation experts TrustYou. ... >>
In its 2012 Email Marketing Metrics Benchmark Study, digital marketing technology provider Silverpop reveals that the travel sector is the worst-performing in terms of click-through rates.... >>
Mobile computing devices are keeping travelers connected, but not without some consequences. Many of today's connected travelers are suffering from technology-separation anxiety, with some even putting their health and vacation enjoyment at risk. ... >>
Airlines can attract more mobile customers by allowing them to pay for flights via a mobile device, according to new research from payment processing firm WorldPay. Half of respondents said they would use their smartphone or tablet to purchase an... >>
The Olympics is generating increased interest from budget-conscious foreigners looking to save money when they visit the UK for the games. ... >>
The UK may be in the midst of another recession but that isn't dampening plans for taking a vacation, according Kantar Media Compete's Online Shopper Intelligence Report. Many British travelers are choosing to book direct rather than use online travel... >>
Concerns about the economy still linger but, according to a Travelocity survey, vacations aren't taking a back seat. More Americans plan to get away this year than last and, as new research from yStats.com shows, more travel arrangements will be... >>
- Adchemy release pulls keywords from branded content
- RocketLawyer: SMBs looking forward to 2014
- Survey: Marketers facing disconnect with content creation
- Nearly half of consumers believe mobile marketing messages are irrelevant, useless
- Bazaarvoice points the way to authentic reviews
- Top 3 design tips for mobile email
- Cyber Monday: Hottest ever revenue day
- Long? Short? Which headline length generates the most click-throughs?
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