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BizReport | Mobile Marketing February 09, 2010

U.S. teens texting ten times per hour

When not at school or asleep in bed, American youngsters are texting. In fact, according to new research from The Nielsen Company, teens send, on average, one text every six minutes. ... >>

BizReport | Blogs & Content February 05, 2010

Teens and young adults find blogging sooo last decade

A new report by the Pew Research Center finds that it's not hip to blog anymore as social networking sites become the "in" place to hang out.... >>

BizReport | Research November 25, 2009

Entertainment, celebrity push teens' need to know

Marketers across the Internet are searching for new ways to engage and convert teens and young twenty-somethings, but their efforts could be made simpler by listening. Listening to what teens and 20s have to say - through social postings or... >>

BizReport | Social Marketing August 31, 2009

Survey: Teens see little value in Twitter

A recent rash of articles claims that teens don't use Twitter and that the platform isn't cool. To try to get to the bottom of the debate, one expert decided to ask those who know best... the teens.... >>

BizReport | Research June 08, 2009

Study: Teens taking note of mall advertising

Slowly but surely, consumers are heading back to the malls, especially teens. And while they're not all spending, the environment still makes for a great advertising location.... >>

BizReport | Law & Regulation February 10, 2009

European agreement signed to improve online safety of teens

Cyber-bullying is on the increase, with over half of teens experiencing it in some European countries, found a recent survey. With the aim of stamping out cyber-bullying, and improving the safety of social networking users aged 18 and under, 17... >>

BizReport | Research February 04, 2009

Alloy builds network through Takkle.com acquisition

Media network Alloy Media + Marketing has acquired college recruitment website Takkle.com, giving the network an even great chance to acquire online teens. The acquisition makes Takkle part of Alloy's Teen.com marketplace, the number one community for teens according to... >>

BizReport | Research November 24, 2008

Britain top in youth Internet access survey

Youngsters around the world are logging on to the Internet in increasing numbers, according to the World Internet Report by the Center for the Digital Future, with some country's kids being afforded better access than others. ... >>

BizReport | Ecommerce April 10, 2008

Teens take stock of spending

Even teens are cutting back on their spending. Piper Jaffray’s 15th semi-annual “Taking Stock With Teens” survey found that the amount teens spent on fashion dropped almost 20% YoY.... >>

BizReport | Research March 04, 2008

Canadian adults online more than teens

Teens may have a reputation for being surgically attached to the Internet, but new research into the online behavior of Canadian adults and teens shows that adults lead the way in time spent online.... >>

BizReport | Advertising February 19, 2008

GoFish ad network targets kids and teens

Each month, millions of Internet users aged 6 to 17 years old go online in the U.S. and GoFish has recently launched a vertical distribution ad network to better enable advertisers to reach them.... >>

BizReport | Social Marketing December 20, 2007

Pew identifies social networking gender split

Social networks are fuelling the rise in number of teenagers with personal information online, according to research by the Pew Internet & American Life Project. ... >>

BizReport | Social Marketing October 09, 2007

Kids and teens going virtual in large numbers

There’s a new way for marketers to reach kids and teens online – virtual worlds – and, unlike Second Life, these kid-friendly environments are attracting, and keeping, larger audiences.... >>

BizReport | Research August 01, 2007

Marketers should investigate the "green teen" effect

Marketers looking for an in with the younger generation need only appeal to one specific group. That is the word from a recent report by JupiterResearch. According to the report "green teens" - those concerned about the environment - are... >>

BizReport | Social Marketing June 29, 2007

Targeting social networkers with widgets

Widgets may be just what marketers need to get themselves noticed on Internet social networks.... >>

BizReport | Social Marketing June 27, 2007

Nearly all U.S. youths on social networking sites

You really can’t overlook social networking sites when looking to target the teen and tweens market. ... >>

BizReport | Research June 11, 2007

Youngest age bracket in U.K more likely to be online

A new report by comScore found that 15 – 24 year olds in the U.K. are more likely to be online, and for longer, than the average internet user.... >>

BizReport | Social Marketing March 02, 2007

eBay expands its social circle

eBay has been doing a lot of social networking in recent months, in a bid to involve more teens in its auction site.... >>

BizReport | Social Marketing February 27, 2007

MilkPEP introduces world's first branded emoticon

The world’s first branded emoticon has made its debut in the online lexicon in an attempt to connect with teen audiences.... >>

BizReport | Social Marketing February 27, 2007

McDonald’s new Filet-O-Fish promotion to target online gamers

McDonald’s makes their branding more interactive and accessible via a new online campaign, promoting the old time favourite – Filet-O-Fish. ... >>

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