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BizReport | Social Marketing May 22, 2013

Drama, inane ramblings and parents turn teens off Facebook

A new study suggests that today, many teens only maintain a Facebook profile as a placeholder and instead express themselves on the likes of Twitter and Instagram. It appears that too much 'drama' and snooping parents are putting youngsters off... >>

BizReport | Mobile Marketing April 10, 2013

Apple dominates teen mobile preferences

Tablet and smartphone ownership among American teenagers is dominated by Apple devices, according to the results of Piper Jaffray's 25th bi-annual teen survey. ... >>

BizReport | Social Marketing January 21, 2013

22% of youngsters fake online personal details

People are not always who they appear to be and nowhere is that truer than among savvy youngsters on social media, according to a new survey from consumer research specialists Intersperience. ... >>

BizReport | Social Marketing January 14, 2013

Survey: Teens use Tumblr more than Facebook

Teenagers, and investors alike, have been showing great interest in Tumblr. Recent research has revealed that social network and blogging platform is now used more than Facebook among young adults.... >>

BizReport | Mobile Marketing October 12, 2012

72% of U.S. teens that own a tablet own an iPad

Apple's slick design and high-end technology isn't just for the well-heeled and professionals. More U.S. teens are favoring iPhones and iPads, according to new research released this week by Piper Jaffray.... >>

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