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BizReport | Mobile Marketing September 02, 2014

Marketers must react to changing consumer behavior caused by technology

The use of technology is changing consumer behavior and a survey conducted in the U.K. demonstrates that marketers need to react to changing habits and provide engaging content outside of traditional time-frames.... >>

BizReport | Mobile Marketing August 25, 2014

76% of UK's top tech and telecoms brands now have mobile-optimized website

Findings of a recent study from the Internet Advertising Bureau illustrate the increased awareness of the marketing potential of apps and mobile technology as more consumers use mobile to access the Internet.... >>

BizReport | Internet August 21, 2014

Internet of Things not just for the tech-savvy

Recent research from The Acquity Group reveals that ownership of in-home Internet of Things devices will soon extend from tech-savvy consumers to late adopters. ... >>

BizReport | Mobile Marketing August 14, 2014

Hi-tech, beacon-driven dummies enter British stores

Hi-tech dummies are gracing the floors and windows of some of the UK's high-end stores. Using beacon technology these mannequins can transmit information about what they're wearing to shoppers' smartphones.... >>

BizReport | Mobile Marketing July 30, 2014

Hilton gives guests greater control with significant app upgrade

Mobile apps are changing the way people book travel and accommodation, and perhaps nowhere more than within the hotel industry. Hilton Worldwide is the most recent hotel chain to give technology users more control over their overall experience by allowing... >>

BizReport | Research July 01, 2014

Brits unable to recognize top women in tech

In memory of the thousands of women who worked at Bletchley Park during World War 2, McAfee conducted a survey among Brits to see which, if any, women in today's world of technology were well known.... >>

BizReport | Trends & Ideas May 22, 2014

Google ousts Apple to be world's most valuable brand

Google has knocked Apple off the top spot in the 2014 BrandZ Top 100 Most Valuable Global Brands ranking.... >>

BizReport | Trends & Ideas March 07, 2014

Research reveals consumers juggle multiple devices throughout the day

The more devices a person owns, the more they are likely to juggle between them throughout the course of a day, according to new research commissioned by Facebook and conducted by market research firm GfK.... >>

BizReport | Mobile Marketing March 07, 2014

Americans abandon purchases in-store after 8 minutes waiting in line

Forming an orderly queue at the checkout isn't something today's consumers want to do. New research from Omnico Group reveals that eight minutes is as long as Americans will tolerate standing in line, after which they will simply abandon the... >>

BizReport | Internet March 05, 2014

Do you know your MP3 from your R2-D2? 23% of Americans don't

A new survey by Vouchercloud reveals that many Americans are not yet up to speed on terminology associated with technology, with some worrying, and funny, results. ... >>

BizReport | Ecommerce February 27, 2014

Longevity and reliability key features youth demand of technology

Today's young people want their technology built to last and don't want to feel pushed to upgrade their devices through insignificant feature changes, according to new research from Voxburner. ... >>

BizReport | Ecommerce September 24, 2013

Technology failures cost firms average of $11 million short term

Businesses now rely heavily on technology but, when that technology fails, the cost to businesses is huge, according to new research by Intellitrends for Compuware. ... >>

BizReport | Ecommerce August 26, 2013

Youngsters believe future of the high street store is as a showroom

A five-year study begun in 2011 to monitor a group of youngsters' attitudes towards and use of technology reveals the inevitable future of the British high street as collection of showrooms. ... >>

BizReport | Research August 07, 2013

Ill-informed store staff lie to customers, or hide in store room

With mobile-wielding shoppers browsing physical stores, retail staff need to be clued up and on their toes. However, according to new research released by digital retail experience and tech firm Red Ant, many retail workers in the UK admit they... >>

BizReport | Internet July 15, 2013

Tech fatigue prompts a desire to disconnect

Taking a break from technology is not only good for a person's eyesight, it also encourages in-person social connections and improves life satisfaction. However, over-indulgence is prompting some to disconnect, according to various studies.... >>

BizReport | Ecommerce June 04, 2013

5000% surge in U.K. mcommerce sales

In 2010, mobile accounted for just 0.4% of sales in U.K. e-retail. In just three short years that figure has skyrocketed, with m-retail now accounting for one in every five online purchases.... >>

BizReport | Mobile Marketing May 28, 2013

NFC awareness up but many see no benefits to the technology

As more businesses and brands, and handset manufacturers, invest in contactless payment technologies, consumer awareness is starting to grow. According to the latest Mobile Payment Index from eDigitalResearch, consumer awareness has more than doubled in the last 12 months.... >>

BizReport | Internet May 17, 2013

Service industry occupations not safe from technology

For the last three decades or more, technology has swept aside manufacturing jobs. Robots and other computers and machines, controlled by software programs, build cars, consumer electronics and drive other manufacturing processes far faster and more efficiently than humans ever... >>

BizReport | Internet June 28, 2012

BabyCenter reveals UK Media Mum's technology traits

New research confirms what most mothers already know - motherhood changes your life. But what advertisers might not know is that motherhood also impacts mothers' traditional media usage, driving them towards digital channels. ... >>

BizReport | Mobile Marketing February 20, 2012

Should parents be giving their toddlers tablets?

Today's toddlers are being bought up with technology - mostly their parents'. New research from Nielsen reveals that tablet devices are fast becoming a way for parents to keep their wee ones occupied.... >>

BizReport | Mobile Marketing February 17, 2012

FTC demands better privacy disclosures for kids' apps

Children are increasingly being given access to new mobile technology and mobile apps. But are those apps safe for children to use? In many cases parents aren't made aware of any risks related to the collection, use and sharing of... >>

BizReport | Ecommerce January 13, 2012

Intersperience reveals UK consumers shopped very differently during holiday season

2011 is the year that mobile changed the way Britons shop, according to new research from consumer research firm Intersperience, with smartphone technology playing a major role.... >>

BizReport | Trends & Ideas August 05, 2011

New study reveals toddlers toying with technology

The children of Generation Y moms are being introduced to technology much earlier in life than those born of Generation X moms, found new research from Parenting Group. How young, you ask? Try 2 years of age.... >>

BizReport | Social Marketing May 26, 2011

53% of youngsters would give up sense of smell to stay connected

The importance of technology to today's youth, and how it defines and motivates them, has been revealed in a new study from McCann Worldgroup.... >>

BizReport | Internet January 20, 2011

AVG: Children learning computer skills before life skills

Toddlers today are more likely to be able to operate a computer mouse than tie their shoelaces, according to new survey results from AVG, which found over two-thirds of children aged 2-5 have better computer skills than life skills. ... >>

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