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BizReport | Research March 23, 2017

Few marketers intend to invest in marketing technology in 2017

When Bynder and OnBrand Magazine asked marketers which technologies they plan to invest in this year a surprising high number said... none. ... >>

BizReport | Advertising March 16, 2017

Study: Bringing sense of touch to mobile ads raises awareness, recall

Haptic ads bring a new dimension to mobile advertising campaigns, as well as drive higher engagement and purchase intent, according to recent research. ... >>

BizReport | Trends & Ideas March 13, 2017

Healthy future for fitness wearables

The market for wearables reached a new all-time high last year, according to the International Data Corporation's (IDC) Worldwide Quarterly Wearable Device Tracker report, as new vendors entered the market and existing vendors boosted product lineups. ... >>

BizReport | Research February 28, 2017

Pace of tech change concerns teens

The latest Edelman Trust Barometer reveals that teenagers are not as comfortable with the speed of change driven by technology as might be expected from a digital generation. ... >>

BizReport | Trends & Ideas February 22, 2017

Smart Glasses that look like regular specs will invigorate market

If you thought the stalled attempt to get consumers on board with Smart Glasses in 2016 was the last you had heard of the technology for a while, think again. A new study from Juniper Research has identified Smart Glasses... >>

BizReport | Advertising January 30, 2017

New mobile video ads really do get in touch with viewers

Smell-o-vision has been toyed with by marketers, but with limited success. However, a new ad experience centering on the sense of touch is proving to be effective. ... >>

BizReport | Ecommerce January 20, 2017

Alibaba forms alliance with big brands to fight counterfeiting

Alibaba has announced a new alliance with big brands that will leverage big data and the latest in anti-counterfeiting technology to continue the global fight against counterfeit goods.... >>

BizReport | Trends & Ideas January 13, 2017

Hope for homeless asking for cash in cashless society

As many countries in the world become cashless, there are some in society that become even more excluded such as buskers, the small market trader, the charity magazine sellers or the homeless. However, an ingenious, high-tech solution has been developed... >>

BizReport | Trends & Ideas January 11, 2017

Virtual, augmented reality tools will help close home decor "imagination gap"

Retailers of home decor products can now cash in on new technologies that will help bridge the "imagination gap" that, says computer vision and machine-learning company DigitalBridge, is currently costing the industry as much as £1bn a year. ... >>

BizReport | Advertising January 11, 2017

London: Digital billboard ads target wealthy drivers based on vehicle registration

Drivers stuck in traffic at a set of traffic lights in London are being served digital billboard ads from the Bermuda Tourism Authority based on the type of car they drive. ... >>

BizReport | Trends & Ideas January 06, 2017

AI to replace Japanese insurance workers

Artificial intelligence has caused concerns about job losses and, while such technology replacing workers is currently rare, it is certainly happening, as news out of Japan illustrations. ... >>

BizReport | Mobile Marketing January 05, 2017

Survey reveals strong acceptance of digital voice-enabled assistants

As the 2017 Consumer Electronics Show prepares to throw open its doors, there is little doubt that Artificial Intelligence in many forms will be showcased and, according to a new survey from Accenture, it is technology that consumers are ready... >>

BizReport | Ecommerce December 15, 2016

Amazon makes first drone delivery in the UK

Drone delivery has been touted as an ecommerce solution for the future, but it would appear the future is closer than many think as Amazon begins its drone-driven Prime Air trials in the UK.... >>

BizReport | Mobile Marketing December 14, 2016

Mobile is, quite literally, the key to the future of hotel booking

The use of mobile apps in travel planning and right through the duration of a trip is increasingly important to travelers. Hotels.com is launching a new app feature that will take this one step further, and allow travelers to unlock... >>

BizReport | Research December 14, 2016

Digitization of customer-facing processes essential for banks' survival

More than half of those working in banks globally believe they will lose significant market share if they do not digitize their client-facing processes, according to a new report by Finextra Research and digital transaction management reference company, Connective. ... >>

BizReport | Research December 08, 2016

Fewer people report suffering with information overload than a decade ago

The findings of a new study from Pew Research Center suggests that Americans today are more able to handle information overload than they were a decade ago. ... >>

BizReport | Trends & Ideas December 08, 2016

Third of businesses globally under-prepared for digital transformation

New research from market research firm Ovum reveals that a third of businesses globally are still not fully prepared for "digital transformation". ... >>

BizReport | Mobile Marketing December 07, 2016

'Beacosystem' driving billions of dollars in sales

Nearly all mobile owners use their device while in-store and, suggests research from beacon platform inMarket, while beacons are not yet present in large numbers of retail outlets where they are being used they are making their presence felt by... >>

BizReport | Trends & Ideas December 06, 2016

Amazon develops game-changing grocery store

If you did not know any better, walking into a store, picking up a few items, and walking out without heading to a check-out might look like shoplifting. However, in planned new Amazon Go stores it's all about technology. ... >>

BizReport | Advertising November 01, 2016

Hormel Foods is bringing home the virtual bacon

Bacon marketing is once again embracing technology to tickle the taste-buds of a new generation of bacon-lovers. ... >>

BizReport | Trends & Ideas October 19, 2016

Report reveals impact of augmented reality on retail

Augmented reality is now a factor when consumers decide where to shop, according to new research from experiential marketing company, Interactions. ... >>

BizReport | Research October 19, 2016

Pace of digital transformation causing marketers stress

Marketers in the UK are finding it harder to cope with the pace of digital transformation than their European counterparts, according to a new study from Adobe. ... >>

BizReport | Trends & Ideas October 17, 2016

Hotels and guests differ on in-room entertainment offerings

What hotels consider important aspects of in-room entertainment differs from that of their guests, according to a new report released by ADB.... >>

BizReport | Trends & Ideas October 13, 2016

UK government warns not enough being done to prepare for A.I. future

British members of parliament are concerned that the Government is failing to prepare for how robotics and artificial intelligence could affect people's lives in the near future. ... >>

BizReport | Mobile Marketing October 12, 2016

New beacon technology's power lies in its simplicity

Beacons have been around for some time now but adoption of the technology has been sluggish. Perhaps much of the lackluster attitude towards beacons has been the complexity of deployment. However, a newly launched product, Live Beacon, may be just... >>

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