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BizReport | Trends & Ideas November 18, 2015

U.S. consumers have strong opinions on Thanksgiving Day store opening

A third of U.S. consumers say they 'hate' retail stores being open on Thanksgiving Day and some find it 'annoying'. That's according to a new survey commissioned by location-based mobile platform Retale. ... >>

BizReport | Blogs & Content October 19, 2015

Lack of content strategy and 'content by committee' major gripes among UK marketers

A third of companies in the UK now employ in-house content professionals, such is the importance of great content, yet a study by digital content agency Sticky Content reveals the challenges faced getting that content published.... >>

BizReport | Trends & Ideas October 08, 2015

Mobile camera functionality key to capturing Millennials' loyalty

The mobile camera, and enabling business and banking with it, is key to engaging Millennials, according to new research from mobile capture and identity solutions firm Mitek. ... >>

BizReport | Ecommerce October 06, 2015

Retailers can convert 'window shoppers' with real-time analytics

Global big data integration software provider Talend surveyed UK shoppers and confirms that, for many, loading up an online shopping cart only to abandon it is part of the browsing process. ... >>

BizReport | Social Marketing September 08, 2015

Is your brand welcome on social media?

Too many, too sales-y, too trivial and often irrelevant - that's what many consumers think of brands' social media activity according to research commissioned by Headstream Research.... >>

BizReport | Advertising August 12, 2015

When it comes to online ads, seeing red is a good thing

Personalization, repetition and color are the most common elements that convert consumers from browser to buyer among an online population that is increasingly overwhelmed by the amount of ads online, according to recent research commissioned by Criteo.... >>

BizReport | Mobile Marketing July 07, 2015

Mobile users are banking on a date

Mobile banking technology is allowing consumers to manage their finances while on the go, and more people are taking advantage of this today than ever before, even while they are on a date.... >>

BizReport | Mobile Marketing June 29, 2015

Mobile a key ingredient in a Millennial's kitchen

There is one ingredient that is more important than most for Millennials who enter the kitchen to prepare a meal - mobile. According to a new study from Think With Google in association with mcgarrybowen and Kraft Foods more than... >>

BizReport | Advertising June 05, 2015

Marketers in U.S. more comfortable with programmatic ad buying than in U.K.

A programmatic approach to ad buying enables brands to reach targeted audiences that might otherwise be hard to plan effectively manually. However, this approach has been shown to be more popular among U.S. marketers than those in the U.K. ... >>

BizReport | Ecommerce June 02, 2015

Survey reveals the cost of CX failures

New research reveals that 1 in 5 customer experience failures happen before the customer has made a purchase and reveals the top four failures. ... >>

BizReport | Email Marketing April 22, 2015

Even youngsters say slang in emails is unacceptable

How does the formal or informal tone used in your email marketing campaigns affect the way in which your recipients perceive you? New research from BuzzStream and Fractl reveals all.... >>

BizReport | Internet March 25, 2015

Internet downtime at work costing UK economy £11billion a year

Poor work Internet connections are costing the UK economy billions of pounds a year in lost productivity, according to research from telecoms provider Daisy Group.... >>

BizReport | Mobile Marketing February 23, 2015

U.K. media agency employees lack mobile privacy knowledge

Research from the Internet Advertising Bureau (IAB) has found that while general mobile advertising knowledge among UK agency employees is increasing, many still have no idea about how to comply with mobile privacy or brand safety. ... >>

BizReport | Mobile Marketing February 17, 2015

Consumers need education in mobile payment technology

When Wakefield Research surveyed U.S. consumers about mobile payments more than half wanted more stores to enable technology to allow payment with smartphones but, at the same time, many were unfamiliar with such payment options.... >>

BizReport | Email Marketing January 19, 2015

Pointless emails clogging up office workers' inboxes

Office workers use email for the most mundane topics, preferring to bash out a message on the keyboard rather than pick up the phone or turn to chat to the person next to them. Such pointless emails are clogging up... >>

BizReport | Email Marketing January 05, 2015

Email ranked top tool by online workers

Nearly all workers now use the Internet for work, according to new research from Pew and, of all the digital tools to hand, email is rated the most important. ... >>

BizReport | Email Marketing December 17, 2014

50% of consumers who want marketing comms prefer them via email

Email is getting some great PR recently with several surveys noting the channel is preferred by both marketers and consumers alike. Here's another, this time from Message Systems, that shows email is the most popular communication channel among consumers.... >>

BizReport | Mobile Marketing November 12, 2014

Businesses without a mobile app or website risk alienating Millennials

Millennials are the most tech-savvy generation and live with and through their mobile devices. Yet, many businesses still fail to optimize their websites for mobile and are potentially alienating a significant customer base.... >>

BizReport | Ecommerce October 22, 2014

Brits have financial concerns in the run up to Christmas

As Autumnal nights draw in across the UK thoughts are already turning to the festive season. In a bid to keep on top of their finances, many Brits have already started their holiday shopping, according to a recent survey from... >>

BizReport | Ecommerce October 21, 2014

65% of shoppers still rely on visits to physical stores during online shopping journey

The online shopping revolution is yet to happen, according to a new report by Geometry Global, which found that two-thirds of shoppers still visit physical stores in their purchase journey.... >>

BizReport | Ecommerce October 20, 2014

Study highlights consumer behavior in tablet purchase journey

While those shopping for a new tablet rely heavily on mobile devices to research and evaluate a purchase, very few go on to make a purchase on a mobile device, according to a new study from market research and consulting... >>

BizReport | Ecommerce October 20, 2014

Britain leads Europe's online shopping boom

Hermes' 2014 Parcel Deliveries Usage and Attitude Survey in the UK reveals retailers in the UK are set to profit from significant online spending as confidence soars in the country.... >>

BizReport | Ecommerce October 16, 2014

What does it take for a brand to get a Millennial's attention?

How can you connect with Millennials and earn their loyalty and business? According to new research from digital ad agency Moosylvania you need to make them your friends, make them look cool and care about the issues that concern them.... >>

BizReport | Mobile Marketing October 06, 2014

Study lets mobile users put value on their personal data

When mobile network Orange asked mobile users in several European countries what value they put on personal data such as their location and demographic information, the results reveal they are aware of their worth.... >>

BizReport | Mobile Marketing September 24, 2014

Survey reveals when it is not okay to use your smartphone

The proliferation of smartphones, coupled with social media, has led to mobile use in many places both in the home, at work and in public places. But not everyone agrees on where and when it's appropriate to use a smartphone.... >>

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