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BizReport | Blogs & Content archives April 24, 2015

Survey: Computers are the connection of choice for sports fans

When it comes to checking in on favorite teams, most sports fans turn to their desktop computer and not their mobile device, That according to new data out from ECAL which shows nearly three-quarters (73%) of sports fans are using... >>

BizReport | Blogs & Content archives September 18, 2012

Study: Majority of sports fans 'check in' once per day

When it comes to engaging with online content, it seems sports fans are 'on' quite often. According to new data from Burst Media 2 of every 3 sports fans is online at least once each day to check scores, watch... >>

BizReport | Research archives April 17, 2012

Europeans a sporty bunch, finds comScore

When it comes to entertaining ourselves online, a growing number of people are looking to sports. In the US, the big draw is usually football or basketball, but our neighbors across the pond are also racking up the minutes on... >>

BizReport | Advertising archives September 29, 2010

Burst Media, FOX Sports team up for sports-related ad network

A new advertising network may help brands connect with sports-minded consumers. FOX Sports Interactive and Burst Media are teaming up for the launch, a vertical ad network developed for use with long-tail sports content websites.... >>

BizReport | Research archives September 10, 2010

Sports fans score Internet higher than TV

For sporting consumers, the Internet means research and information. According to a new survey from Burst Media, sports fans believe that the Internet has the best information they crave - from sports scores to team or athlete information. Television is... >>

BizReport | Blogs & Content archives February 26, 2010

CEA: Sporting consumers turn online for information

When it comes to news several reports indicate that more consumers are turning to online avenues, either for all of their news content or for supplemental news information. A new sports and technology study from the Consumer Electronics Association (CEA)... >>

BizReport | Advertising archives February 08, 2010

Report: 75% of Super Bowl viewers visited advertiser websites

A report out this morning from online advertising firm Akamai shows that 75% advertisers received Super Bowl traffic during Sunday night's big game. The biggest traffic hits, as is usually expected, happened early during the championship game between the New... >>

BizReport | Research archives November 10, 2009

Sporting consumers turn to Internet first

When it comes to favorite teams, statistics or game recaps, sports-minded consumers are turning to the Internet before looking to television, the local paper or radio. That, according to a new survey from Burst Media. What does this mean for... >>