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BizReport | Social Marketing April 10, 2012

Interest in Pinterest makes it 3rd most popular socnet in US

Are you using Pinterest in your social media mix? A recent report from Experian reveals the photo-sharing social network is now the third most popular in the U.S.... >>

BizReport | Social Marketing April 04, 2012

Eye-tracking: Consumers disorientated by new Timeline

The new Timeline is taking some getting used to by both consumers and brands. New eye-tracking research by SimpleUsability gives brands an idea of how consumers are looking at the new format and suggests how brands can make the transition... >>

BizReport | Advertising March 26, 2012

The cost of being the last thing Facebook users see

Facebook's new log-out ads have been lauded for their use of previously dead ad space, but what is it worth to be last thing the social network users see before checking out. ... >>

BizReport | Social Marketing March 19, 2012

Facebook doubles Japanese users to 10 million in 6 months

Facebook could well dethrone Japan's current king of social networks, Mixi, as the number of active Fans in the country hits 10 million.... >>

BizReport | Internet March 15, 2012

Study reveals less deception in LinkedIn resumes

Businesses looking to recruit new staff can have more faith in the legitimacy of resumes presented on LinkedIn accounts than traditional offline or private formats, according to a new study from Cornell University.... >>

BizReport | Social Marketing March 14, 2012

Millions of brands switch Pages to Facebook's new Timeline format

Facebook makes a change to the social network and, as usual, many push against it. However, in the case of the new Timeline format for Pages, it seems many are happy to jump onboard.... >>

BizReport | Blogs & Content March 09, 2012

Women driving blogging

It's International Women's Day and what better way to highlight the cause than to report on new figures released today by NM Incite that show women are driving online blogging.... >>

BizReport | Social Marketing March 09, 2012

Facebook reveals the figures behind its phony accounts

Facebook has finally revealed how many of its 845 million monthly active users are fake or duplicate accounts in a recent updated filing with the U.S. Securities and Exchange Commission.... >>

BizReport | Social Marketing March 06, 2012

Research: World's top brands exhibit anti-social behavior on Facebook

The world's top brands may have a presence on social media sites such as Facebook but are they using it to converse with, or talk at, their Fans? The results of new research by consultants AT Kearney reveal over half... >>

BizReport | Advertising March 05, 2012

Facebook monetizes logout page

Facebook users trying to escape the recent upscale in advertising on the social network will find that even logging off offers no relief as the log-out page is given over to advertising.... >>

BizReport | Social Marketing March 05, 2012

Twitter feature allows age-restriction screening

Some brands that cater to exclusively adults need to make sure their audience is of the right age no matter where they are targeting them. A new Twitter feature for such brands has been launched to ensure Tweets are only... >>

BizReport | Social Marketing February 29, 2012

Survey reveals social TV's unexpected impact on live TV viewing

A recent survey by TV Guide Digital found an unexpected impact of social TV. Live television viewing has increased because of the potential for real-time spoilers to appear on social media sites.... >>

BizReport | Social Marketing February 28, 2012

Pew reveals rise in the awkward task of de-friending

Facebook users, once driven to collect friends, are now beginning to manage their accounts, and contacts, more efficiently, according to a new study from Pew. While de-friending is still seen as an awkward online moment women, it seems, are more... >>

BizReport | Social Marketing February 28, 2012

KLM partnering passengers via social networks

The anxious wait to see who you'll be sat next to on a long-haul flight could soon be over thanks to social seating programs such as KLM's 'Meet & Seat'. But social seating could hit some privacy turbulence. ... >>

BizReport | Social Marketing February 23, 2012

UK: Women happy to share brand info on socnets, not personal info

British women are more careful than British men at giving out personal information on social networks, according to a new study by uSamp, although they are more likely than men to 'Like' a brand. ... >>

BizReport | Social Marketing February 21, 2012

Virtual pinboard social network releases 'nopin' tag code

Not every company wants its content paraded on Pinterest and so the virtual pinboard social media site has released code to prevent the practice.... >>

BizReport | Social Marketing February 21, 2012

F-commerce = Fail?

Businesses have flocked to Facebook, boosted by the social network's mammoth membership numbers, but lately a few stores have been pulling down the shutters and shutting up shop. Has Facebook failed with f-commerce before it really got started?... >>

BizReport | Advertising February 20, 2012

Brits' use of Facebook plateauing

Brand engagement on Facebook may not be as positive as previously thought. A new study from YouGov in the UK found many British online consumers aren't influenced by their friends' brand activity and many are becoming bored with the social... >>

BizReport | Social Marketing February 15, 2012

Two-thirds of Google+ users are men

Website-Monitoring.com has revealed figures suggesting Google+ is used mainly by men contrasting sharply with the likes of Pinterest and Facebook that are made up mainly of women. ... >>

BizReport | Mobile Marketing February 13, 2012

LinkedIn plans to introduce mobile ads

As talk of Facebook mobile ads continues another social network has revealed plans to introduce such ads in the future. ... >>

BizReport | Social Marketing February 01, 2012

Pinterest drives almost as much traffic as Twitter, Google

The image-based social network is driving referral traffic to websites and blogs at an incredible rate of knots, ranking above the likes of Google+ and YouTube, according to new statistics from social firm Shareaholic. ... >>

BizReport | Social Marketing February 01, 2012

Facebook extends display ad market share lead in US, UK

Facebook is not only a place for people to hang out and chat. It's increasingly becoming an advertising powerhouse, too, as new figures released by comScore reveal.... >>

BizReport | Social Marketing January 26, 2012

Pinterest: What is it and who is using it?

Who would have thought that selecting images from the Internet and pinning them on boards for all to see and share would become so popular? But it has, thanks to the image-based social network called Pinterest. But who uses it?... >>

BizReport | Social Marketing January 23, 2012

The White House joins over 90 million Google+ users

Google+ now boasts over 90 million users worldwide and in the last few days a well-known establishment has joined the ranks with an official Google+ page.... >>

BizReport | Social Marketing January 20, 2012

75% of marketers to up social media spend in 2012

When social marketing company Wildfire Interactive surveyed 700 marketers across the globe 97% said that social media was of benefit to their business and many intend to increase spending on the channel over the coming year.... >>

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