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BizReport | Internet August 03, 2010

NetApp: Brits divulge too much personal info via socnets

Brits seem more than happy to broadcast personal information across social networks, yet are reticent to share personal details with friends and colleagues, reveals a new survey from data storage specialists NetApp. ... >>

BizReport | Social Marketing July 28, 2010

Can Bebo bounce back?

Could Bebo be the answer for teens who are fed up with their parents and grandparents invading their space on Facebook and marketers who want to connect with the younger demographics? The new owners think so.... >>

BizReport | Social Marketing July 22, 2010

Where are Facebook deserters going? Not MySpace.

With all the talk of Facebook being deserted by users frustrated with privacy concerns or because their parents are now lurking on the social networks wings, where are they all going? It's certainly not Facebook's rival, MySpace, according to new... >>

BizReport | Loyalty Marketing July 21, 2010

Consumers want more social media interaction with companies

The vast majority of consumers prefer to carry out business communications via social media, according to a new survey by research firm Yankee Group for Siemens Enterprise Communications, but few companies satisfy their needs.... >>

BizReport | Advertising July 20, 2010

Look at these social media results, now back at me, now back at the results

Old Spice already had a hit on their hands in the form of their ads featuring smooth-talking, ex-football player, Isaiah Mustafa which quickly spread across the Internet. Their next step was to take the campaign social and the results are... >>

BizReport | Social Marketing July 19, 2010

Facebook celebrates users as half billion milestone announced

The Internet is buzzing with reports that Facebook will, later this week, announce they have reached a major milestone - half a billion users. To coincide with the achievement Facebook is set to unveil a new marketing campaign called "Facebook... >>

BizReport | Social Marketing July 16, 2010

2% of marketers have no plans to use Facebook

Marketers that don't leverage Facebook for social commerce initiatives are in the minority, according to a new survey conducted by online conversion specialists, SeeWhy.... >>

BizReport | Social Marketing July 09, 2010

Survey: Small businesses find success with social networking

Does social networking have a role to play in the business-to-business world? Absolutely it does, according to new figures released by business workspace solutions firm Regus that show businesses large and small successfully using social networks to find and keep... >>

BizReport | Advertising July 05, 2010

Few Facebook users notice ads on News Feed

A new study from online marketing consultants Mulley Communications and the National College of Ireland found that the majority of Facebook users look at ads on their profile page but few looked at ads on their News Feeds.... >>

BizReport | Social Marketing June 24, 2010

Avoid disaster - formulate a social media strategy

While it's encouraging to see many businesses embrace social media, a new study from Digital Brand Expressions has found that many are left exposed by the lack of a corporate social media strategy.... >>

BizReport | Email Marketing June 22, 2010

Email + social media buttons = increased CTRs

A new report from email marketing provider GetResponse has added weight to the argument that social media links in email communications significantly increases click-through rates.... >>

BizReport | Search Marketing June 17, 2010

What's not to Like? Facebook button spreads

That little, blue "thumb up" icon is getting everywhere and just when you thought it couldn't possibly find somewhere else to pop up - it does. Today, Facebook's "Like" button gets a new location. ... >>

BizReport | Social Marketing June 16, 2010

Survey reveals which Facebook ads users prefer

Back in 2007, when Facebook announced its intention to place ads on the social networking site, many users were outraged. Now, it seems, the question isn't just whether they like ads in their social space - it's which ads they... >>

BizReport | Internet June 15, 2010

Pew: Youngsters monitor, manage their online reputation

Despite being in their reckless years, young adults are being far more vigilant about their online digital reputations than older generations, according to new data from Pew Research Center. ... >>

BizReport | Blogs & Content June 14, 2010

TypePad: "Like" button boosts blog traffic 200%

Unsure whether to add Facebook's "Like" button to your blog? Perhaps recent observations from TypePad might help make your mind up.... >>

BizReport | Advertising June 03, 2010

Facebook quadruples advertisers in 18 months

The Internet has, of late, been absorbed with the notion that Facebook users are quitting left, right and center. But one Facebook group certainly doesn't appear to be going anywhere fast - advertisers. ... >>

BizReport | Social Marketing June 02, 2010

Give your Facebook fans a quick, easy way to send gift cards

You've got a Facebook Page and you're engaging with your Fans, but are you doing any business directly through the social network? The implementation of something as simple as a gift card tab could greatly enhance the monetization of your... >>

BizReport | Ecommerce May 28, 2010

Why do Facebook users "Like" brands and products?

Facebook users engage with companies and products on Facebook, joining their Fan Page and Groups. But why? The main reason behind this behavior is they want to show their friends which products and brands they support, according to marketing research... >>

BizReport | Social Marketing May 25, 2010

eMarketer: Socnet use will continue to grow

While reports of Facebook users quitting, or considering quitting, the network are rife it seems that social networking use in general will continue to attract more and more users over the next few years.... >>

BizReport | Internet May 21, 2010

Employees unaware boss scrutinizing socnet profiles

A large number of U.K. employees are unaware that their superiors are viewing their social media profiles, which would explain why so many use the environment to criticize their boss and workplace.... >>

BizReport | Trends & Ideas May 11, 2010

Facebook deserters - boredom or privacy concerns?

Has Facebook poked the privacy of its users one too many times, or are users simply becoming bored with the social network? Either way, more and more people are looking for information on how to delete their Facebook accounts. ... >>

BizReport | Social Marketing May 10, 2010

Consumers don't put much trust in socnets

Consumers don't trust social networks, forums and blogs as much as they do traditional media such as radio, newspapers and television, according to a new study by Vision Critical, but family still comes first. ... >>

BizReport | Social Marketing March 30, 2010

Facebook plans to change fan wording

Soon, Facebook users will no longer "Become a Fan" of brands and services but instead will be forced to "Like" them instead, according to recent reports.... >>

BizReport | Search Marketing March 12, 2010

Search traffic down, Facebook search queries up

A growing user base and a page redesign that gives search more prominence has seen the number of search queries on Facebook increase significantly over the last month, according to new figures out this week from comScore.... >>

BizReport | Trends & Ideas February 16, 2010

Might socnets oust search in people's quest for news?

Traffic analysis company, Compete, has released figures that show Facebook to be a greater driver of traffic to entertainment and news portals than even search engine behemoth Google. Are the good old days of search being ousted by a reliance... >>

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