RSS feed Get our RSS feed

News by Topic


BizReport : Tags : Tag Results

Tag Results

Search this site:

1088 Tag Results

Pagination: 1 - 2 - 3 - 4 - 5 - 6 - 7 - 8 - 9 - 10

25 result(s) displayed (101 - 125):

BizReport | Social Marketing August 15, 2013

How to tell an influencer from an advocate from a customer

In the social space the Influencer is the Holy Grail of customers. There are customers - those who 'like' a page or buy a product. There are 'advocates' - those who share product listings and deals. And there are 'influencers'... >>

BizReport | Social Marketing August 15, 2013

Franchisors holding strings on local franchise online presence

While most franchisees consider themselves autonomous from their franchisors, a new report points to potential problem areas - primarily in the online space. According to new data from the BIA/Kelsey Local Commerce Monitor, most websites and even social media holdings... >>

BizReport | Advertising August 15, 2013

Social, mobile tools to increase business awareness

Two new toolsets in the online space should set up brands to better understand how their mobile and social presence is impacting customer engagement.... >>

BizReport | Social Marketing August 06, 2013

Platforms to increase brand presence in social

Two platforms may set up online brands to have a better social presence with better analysis of social leads and with real time analysis. Here's how:... >>

BizReport | Social Marketing August 02, 2013

Kenshoo: Facebook ads undervalued by many

Hey, brands, if you're not using Multi-Touch Attribution metrics, chances are you're selling yourself a little short. According to new data out from Kenshoo, ads on the world's largest social network may be about 30% more valuable for those using... >>

BizReport | Social Marketing July 31, 2013

Aggregate Knowledge: Social pushing reach farther

Marketing executives may want to take a closer look - and an increased budget percentage - to social. That according to the Q2 Global Media Intelligence Report from Aggregate Knowledge. According to the data social and portals are pushing greater... >>

BizReport | Social Marketing July 26, 2013

Facebook hashtags have little effect on engagement

Hashtags are a powerful discovery tool on Twitter but, according to new research, they have little impact on engagement within the Facebook environment. ... >>

BizReport | Social Marketing July 25, 2013

Study: Twitter not influencing purchases

Social media may be connecting more people and brands, which is helping to increase online conversions. But according to one new study, one of the bigger social networks isn't helping. Social intelligence platform NetBase reports that, for the fashion-minded, Twitter... >>

BizReport | Viral Marketing July 24, 2013

Unruly: Video shares up 7% since Q1

Every week, video is becoming more social. That's the big takeaway from new data out from Unruly. According to their research video ad shares have increased 7% since Q1 2013 with record-breaking shares throughout the month of April.... >>

BizReport | Social Marketing July 24, 2013

Facebook stock boosted by mobile advertising

Facebook's second quarter financial report, released this week, reveals over half a billion in revenue generated from mobile ads - more than 41% of its total revenue - and sends stock prices soaring.... >>

BizReport | Advertising July 23, 2013

Social, RTB upgrades from online hubs

This week come two new tools set up to help brands better engage in the online space. From Topsy, a social tool set up to help find in-market shoppers, and from SiteScout and API set up help brands build their... >>

BizReport | Social Marketing July 23, 2013

Tumblr, Instagram analysis now available through Piqora

Add two more visual social networks - and all the data they hold for brands - to the Piqora platform. Through Piqora brands can track imaging trends as well as hashtags, folowers and influencers on the three biggest visual socnets:... >>

BizReport | Advertising July 22, 2013

Facebook newsfeed CTRs overshadow other ad placements

Is there a difference in click-through rates between Facebook ads in the newsfeed and those placed at the right-hand side? Yes, a massive difference, according to recent insights provided by Adobe. ... >>

BizReport | Social Marketing July 19, 2013

22% of top Australian firms have zero social media usage

Small businesses in Australia are embracing social media as part of their overall marketing strategy but new figures released this week reveal that many of Australia's biggest businesses have yet to see the light.... >>

BizReport | Ecommerce July 19, 2013

Adobe: Social pushing commerce

New data out from Adobe indicates social is pushing more ecommerce than many originally believed. ACTIVE Network tapped Adobe's Marketing Cloud to help them push more sales through the social channel. ... >>

BizReport | Social Marketing July 18, 2013

Mixpo pushes social syndication to market

For those of you in the social space - isn't that all of us by now? - there is a new tool that may help push the right content to the right people. It's a social syndication suite of tools,... >>

BizReport | Social Marketing July 18, 2013

62% predict rise in Facebook marketing efforts

A survey of U.S. advertising and marketing executives reveals almost two-thirds predict an increase in their Facebook marketing efforts in the next 12 months. ... >>

BizReport | Advertising July 17, 2013

Ad Roundup: RTB spending up, partnership to up engagement

This week, data out from a leading advertising exchange underlines the importance of budget control and real time bidding. Meanwhile, a new partnership should also help advertisers up the engagement level of their lists.... >>

BizReport | Social Marketing July 16, 2013

ForeSee: Detractors may not have as much influence

The big takeaway from new data out today from ForeSee: the detractor portion of Net Promoter Scores may be overestimated. As in very overestimated. According to the data brand detractors in categories may be overestimated more than 500%.... >>

BizReport | Social Marketing July 16, 2013

Rio SEO partnerships to push more data for local businesses

New partnerships at Rio SEO should give local businesses a higher profile in the local search engine space, and should also help brands trying to connect through social networks. First, the social network equation. ... >>

BizReport | Social Marketing July 10, 2013

How Skiver is pushing higher social engagement for brands

In social, conversation is king, and a new agency on the block is helping brands build better social conversations from the ground up. Last year restaurant brand Hooters tapped Skiver Advertising to help them make a great impact on the... >>

BizReport | Social Marketing July 08, 2013

IAB UK reveals ROI of social media for FMCG brands

Social media is generating three times the return on investment for some UK FMCG brands, according to a new study released by the Internet Advertising Bureau.... >>

BizReport | Social Marketing July 04, 2013

Social space pushing SMBs forward

Rather than continuing with the status quo this summer, Constant Contact is urging small businesses to try a new social network this summer. Their advice: use the slower summer months to become more familiar with a new social network so... >>

BizReport | Social Marketing July 02, 2013

How valuable is social marketing?

New data out from Neolane offers insight into just how effective those Facebook campaigns can be. Among the findings: Facebook users are most interested in service apps, contests and games.... >>

BizReport | Social Marketing July 02, 2013

Are SMBs up to speed on social?

Small businesses are among the first to try new, cost-effective platforms. Over the past two years there has been a significant uptick in the number of branded social profiles on Facebook, Twitter and LinkedIn, but new data out from Constant... >>

Pagination: 1 - 2 - 3 - 4 - 5 - 6 - 7 - 8 - 9 - 10