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BizReport | Ecommerce archives September 26, 2012

Forrester: Facebook will never be a direct sales channel

Forrester Research has released a study showing that very few transactions, for both new and repeat customers, are driven directly by social media links. ... >>

BizReport | Social Marketing September 25, 2012

LocalResponse: For social shoppers it's a Saturday thing

When it comes to shopping in the social space, Saturdays hold many shoppers' hearts. According to new data from LocalResponse the bulk of social shopping check-ins come on Saturdays (25%) at 2pm ET - at least for shoppers in the... >>

BizReport | Social Marketing September 20, 2012

How social login helps brighten Lamps.com outlook

Online lighting hub Lamps.com wanted to bring something new to the online space - a place where customer could interact much as they would in a physical store. One focus point - the checkout, because online checkouts can be clunky,... >>

BizReport | Social Marketing September 12, 2012

SortPrice platform pushes social commerce farther

Just in time for the holiday season, SortPrice has released a new ecommerce platform which should help etailers better utilize social and online platforms. The platform includes an update to the existing SortPrice Store app for Facebook and includes scheduling... >>

BizReport | Social Marketing August 31, 2012

How to engage brand advocates

When it comes to social, brand advocacy is one major goal. Brand advocates are more likely to recommend trusted brands, favorite products and news to friends, on message boards and through reviews. The Zuberance platform helps brands engage these advocates... >>

BizReport | Trends & Ideas archives June 20, 2012

Payvment launches one-click social ads

A new service on the social front may have some brands reconsidering social media ads - especially those on Facebook. From Payvment, the solution automatically targets ads based on social shopping data to help increase the engagement factor. Payvment is... >>

BizReport | Social Marketing June 01, 2012

UK: S-commerce revenues to double in next 5 years

Barclays' new Social Media Commerce report forecasts that, by 2021, more than 4 in ten of the UK population will be influenced by or using social media to make a purchase.... >>

BizReport | Social Marketing May 30, 2012

Janrain: Over three-quarters UK consumers want social login options

Social login options are growing across the pond as well as in the US. New data from Janrain indicates more than 60% of UK consumers have left a website which required registration to use it and nearly 80% have offered... >>

BizReport | Ecommerce archives May 14, 2012

How is social media meeting shoppers' needs?

Leo Burnett Worldwide, along with its marketing services branch, Arc Worldwide, have released the results of a study that reveal many Americans are using social media as part of their online shopping experience. Who are these social shoppers and how... >>

BizReport | Ecommerce archives May 09, 2012

Social Commerce: Pinterest drives more website transactions than Facebook

New data, released by online fashion boutique Bottica.com in an infographic, reveals that Pinterest is beating out Facebook when it comes to social commerce in areas such as traffic and average order value. ... >>

BizReport | Social Marketing April 23, 2012

Top 3 tips to integrate social with ecommerce

With shoppers spending more time looking for and sharing retailer information through their social networks, brands are rapidly adopting a social commerce model. But more is needed than links to a storefront.... >>

BizReport | Social Marketing April 20, 2012

Curious about S-Commerce? Here's how one company does it

How popular is social networking? According to Hitwise the top-searched term (2011) was 'Facebook'; it was the third straight year the social network topped the list. A growing trend within social networks, though, is shopping - looking for special offers,... >>

BizReport | Social Marketing April 16, 2012

Report: Social media followers recommend more

When it comes to social media, followers may be worth more than the 'like' on your Facebook or Twitter page. According to new data from Motista social media followers are more engaged with their followed brands - up to making... >>

BizReport | Ecommerce archives April 13, 2012

Brands: Do you have the right coupon strategy?

More consumers are printing coupons online or adding coupons to store cards, but do brands have the right strategy to engage these shoppers once they are in-store? Here are a few tips from a coupon expert.... >>

BizReport | Social Marketing April 02, 2012

Report: Social sharing pushes product discovery

Forget search engines or manufacturer websites. Today's consumers are finding out about new products in a new, old fashioned way: they're asking friends. A new report out from Sociable Labs finds that social sharing - the act of sharing product... >>

BizReport | Ecommerce archives March 13, 2012

Payvment: SMBs embracing F-Commerce

You may only find daily deals or sales information on big, retail brands' social network pages, but a growing number of small businesses are embracing social commerce. And making money doing it. New data from Payvment finds one-third of SMBs... >>

BizReport | Mobile Marketing March 08, 2012

Reevoo: Over 10% of consumer reviews being made via mobile

Consumers are becoming more comfortable using their mobile devices for tasks such as reading and writing reviews, as new research from social commerce company Reevoo reveals.... >>

BizReport | Social Marketing March 07, 2012

Two releases make it simpler for consumers to shop, share online

As shopping goes social brands are jumping into the social space at a rapid speed. Two new releases may help brands engage consumers at a deeper level - and at the same time make it simpler for product deals and... >>

BizReport | Social Marketing February 22, 2012

Social releases to give brands better monitoring, tools for sharing

Two releases into the social space today should give brands a bit more control - over both what is said about their brand and how consumers share information about products or services. ... >>

BizReport | Social Marketing February 14, 2012

Value of a Facebook shopper? Above average finds research

With all the talk of social commerce, social marketing and the value of social networks, a study is finally out putting some worth to the buzz. This week Sociable Labs has released a report indicating that Facebook Connect shoppers are... >>

BizReport | Social Marketing February 12, 2012

Over half of shoppers wary of sharing credit card info via socnets

Social networks users may be keen to share their photos and keep friends informed of their latest movements but when it comes to sharing their credit card details they're not so keen, according to a new survey from digital marketing... >>

BizReport | Social Marketing February 09, 2012

Ecwid users experience significant Facebook revenue growth

F-commerce is still in its infancy but already some companies are witnessing growth in revenue and visitors. Ecwid recently released some statistics about the use of its ecommerce widget. ... >>

BizReport | Ecommerce archives January 24, 2012

How social will begin impacting ecommerce

The difference between crowds and buying habits between Q4 of one year and Q1 of the next has always been a sticking point for retailers. With the holidays consumers are naturally willing to spend a bit more and then tighten... >>

BizReport | Ecommerce archives January 11, 2012

Negative reviews are effective conversion tools

Don't delete those negative reviews. Believe it or not they're one of your most effective conversion tools, according to new data released by social commerce company Reevoo.... >>

BizReport | Ecommerce archives December 16, 2011

2011 Holiday trends: mobile, deals, gadgets

With just over a week until the present-ripping feeding frenzy of Christmas morning, merchants online and off are pushing last minute sales, re-stocking shelves and tweaking ad campaigns. Is it working? Seven days, so far, have pushing the $1 billion... >>

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