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BizReport | Social Marketing November 03, 2009

Study: Small businesses may not fully understand social media

Although many small businesses have jumped on the social bandwagon by creating profiles or even branded microsites, it seems many still may not fully understand how social marketing is different from traditional marketing. According to a recent CitiBank/GfK Roper survey... >>

BizReport | Research July 24, 2009

Study: Social does pay

Much has been said of late about what should and shouldn't be done in the social marketplace, but if you're still wondering if social marketing pays or is simply another place to play, read on. According to a recent study... >>

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