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BizReport | Social Marketing May 04, 2011

Report: Banks, books benefit from social mom's loyalty

It is becoming common knowledge that engaged social consumers are likely to share brand information and recommendations with their circle of friends. New reports from Motista indicate this is especially true for moms on social networks, especially when it comes... >>

BizReport | Social Marketing June 29, 2010

BabyCenter dissects social moms' online influence

One of the largest online pregnancy and parenting communities has released new data that dissects moms' social influence and gives an insight into the mindsets, behaviors and influential impact of five unique segments of social moms.... >>

BizReport | Social Marketing January 29, 2010

Study: At-home moms more likely to be social

When it comes to engaging moms, the most likely place may be the social network. According to a recent report from the Retail Advertising and Marketing Association (RAMA) at home moms are more likely to be on Facebook, MySpace or... >>

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