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BizReport | Social Marketing March 24, 2020

Expert: How to repurpose UGC for social content

As more consumers spend more times on mobile and especially social media, brands are scrambling to keep their content fresh, interesting, and engaging. User generated content, according to a digital expert, is one way to keep content fresh; the key... >>

BizReport | Advertising archives December 14, 2018

Top tips for a strong Instagram Stories strategy

Instagram Stories enable brand marketers to do simply tell a story. Through video, through graphics, and using hot products or products that have been lagging in sales. Telling a story about these products - or even services - can lead... >>

BizReport | Social Marketing December 12, 2018

How to use Instagram Stories to engage this holiday

Instagram Stories have become a significant influencer for many brands, and are expected to have a big influence on shopping through the 2018 holiday season. Here's how merchants and marketers can use Instagram Stories to engage shoppers through the holiday... >>

BizReport | Social Marketing August 06, 2018

Study finds Facebook, Instagram key for influence

Thought there has been some clapback against social media in the wake of the Cambridge Analytica scandal in the spring, most consumers continue to go to Facebook, Twitter, Instagram, and others for their news, fun family/friend pictures, and in many... >>

BizReport | Social Marketing May 01, 2018

Reports: How Americans are reacting to Cambridge Analytica

Just over a month since news first broke about the misuse of Facebook customer data by Cambridge Analytica, and many businesses are still trying to figure out just what the news means for them. For consumers, though, there is a... >>

BizReport | Social Marketing November 14, 2016

Top 3 tips to succeed on Instagram

While most businesses continue to focus marketing efforts on Facebook, one expert believes Instagram could also hold benefits for merchants and brands. Here are three tips to better use Instagram as a marketing tool. ... >>

BizReport | Social Marketing April 30, 2014

Study: Shared content can increase spending by 10%

We know consumers in the social space like to share funny memes and even sale information. But is there a value to this kind of sharing? Yes, according to the new Return on Sharing Study from Beresford Research and ShareThis.... >>

BizReport | Social Marketing April 16, 2012

Social platform measures brands, competitors

Ever wonder how your social media plans are working out? There's more to it than just the number of likes, re-tweets or tags those social media posts garner. Brands also need to know how consumers are reacting to competing brands,... >>

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