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BizReport | Social Marketing May 11, 2012

3 Questions with Extole

The Extole platform turns consumers into social advocates - a relatively new term and type of consumer. These shoppers share brand information and even advocate for brands in some cases with friends. In the changing ecommerce space this kind of... >>

BizReport | Social Marketing April 26, 2011

New index reveals a brand's Social Standing

For many marketers, the number of Facebook Likes and Twitter Follows illustrates their social standing, but what are those people actually saying about the companies they engage with on social sites? PaidContent's new index aims to bring such information to... >>

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