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BizReport | Social Marketing April 25, 2019

Expert: How brands can make the most of non-social budgets

Earlier this month, Facebook announced changes to how they measure ads. This change will, of course, change how businesses use the social giant as part of their campaigns, and it could change the way consumers interact with ad messages in... >>

BizReport | Social Marketing July 24, 2018

Report: SMB owners don't trust Facebook

While Facebook doesn't seem to have lost any steam in the consumer department since the Cambridge Analytica scandal, the same isn't true of small businesses. At least, according to new data out from Manta and Insureon. Researchers found that nearly... >>

BizReport | Advertising April 23, 2018

Top 3 tips to improve personalization without infringing privacy

While the Facebook/Cambridge Analytica scandal remains top-of-mind for many marketers, at least one believes the industry attention may have jumped the shark, so to speak. That's because,it hasn't put a focus on protecting consumer privacy and has instead added limitations... >>

BizReport | Social Marketing June 05, 2013

Tableau, DataSift partner for increased social data

Big data hub DataSift is integrating its platform with analytics hub Tableau Software to offer businesses in the social space additional data points from social networks. Through the partnership brands can obtain and use social and business data from internal... >>

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