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BizReport | Social Marketing April 20, 2015

Social Roundup: How brands are engaging in social

Two new reports shed light on how brands are engaging in the social space, and how social networks are changing how shoppers engage with their favorite brands. ... >>

BizReport | Social Marketing April 14, 2014

Studies: Social pushing engagement

Two new studies may have more brands reaching for the social space in their next campaigns and strategy meetings. According to details from Lithium Technologies, their community-based networks are driving revenue while data out from CRE indicates more consumers are... >>

BizReport | Social Marketing July 10, 2013

How Skiver is pushing higher social engagement for brands

In social, conversation is king, and a new agency on the block is helping brands build better social conversations from the ground up. Last year restaurant brand Hooters tapped Skiver Advertising to help them make a great impact on the... >>

BizReport | Research archives February 28, 2013

Simply Measured releases Instagram brand adoption study

New figures released by social media measurement and analytics company, Simply Measured, reveal the significant rise in brand adoption of, and engagement with, social photo-sharing site Instagram within the last three months. ... >>

BizReport | Social Marketing December 11, 2012

Platform connects brands, influencers through social

A new platform in the social space promises brands connections to influencers, a segment of the population that can be hard to reach under normal circumstances. Influencers, however, are one of the 'get' segments in the social space - because... >>

BizReport | Social Marketing June 25, 2012

Study: How to make pins go viral

In another century 'getting pinned' meant a sorority girl accepted a fraternity pin from a boy - a sign of 'going steady' - that they 'liked' one another. At least that's what my mother says. Getting pinned today means something... >>

BizReport | Social Marketing June 21, 2012

Socialbakers reveals disappointing social media customer service response times

More research reveals the poor response consumers are experiencing from firms' social media channels. Socialbakers shows how most companies are missing out on a prime opportunity to engage consumers.... >>

BizReport | Social Marketing September 13, 2011

Constant Contact: Few Facebook users share brand experiences

More people interact with brands on Facebook than on any other social network, according to a new survey by Constant Contact and research company Chadwick Martin Bailey, but most only "Like" 10 brands or less and few Fans share brand... >>

BizReport | Social Marketing April 25, 2011

How long does it take for a Facebook post to become stale?

Tick.. tick.. tick.. tick.. A new study from social analytics firm Visibli reveals the time it takes for a post on Facebook to become stale.... >>

BizReport | Social Marketing February 16, 2011

eBay tops social media engagement leaderboard

eBay has finished top of a leaderboard ranking companies in terms of how well they engage consumers through social media.... >>