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BizReport | Social Marketing July 23, 2013

Tumblr, Instagram analysis now available through Piqora

Add two more visual social networks - and all the data they hold for brands - to the Piqora platform. Through Piqora brands can track imaging trends as well as hashtags, folowers and influencers on the three biggest visual socnets:... >>

BizReport | Trends & Ideas archives January 15, 2013

IBM predicts birth of a trend - steampunk

Retailers are constantly on the lookout for the 'next big thing' and, according to IBM, it's becoming easier for these trends to be spotted way before markets become saturated thanks to the use of social and sentiment analysis. IBM thinks... >>

BizReport | Social Marketing August 19, 2011

Brands: Why you need unsolicited feedback

If you think handing out customer surveys are the only thing needed to learn what shoppers like or don't like about your product, store or event, think again. Yes, preconceived surveys are good to get baseline information but today brands... >>

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