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BizReport | Trends & Ideas January 15, 2013
IBM predicts birth of a trend - steampunk
Retailers are constantly on the lookout for the 'next big thing' and, according to IBM, it's becoming easier for these trends to be spotted way before markets become saturated thanks to the use of social and sentiment analysis. IBM thinks... >>
BizReport | Social Marketing August 19, 2011
Brands: Why you need unsolicited feedback
If you think handing out customer surveys are the only thing needed to learn what shoppers like or don't like about your product, store or event, think again. Yes, preconceived surveys are good to get baseline information but today brands... >>
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