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BizReport | Ecommerce May 17, 2013

How webrooming is taking over ecommerce

There is a new monster behind the door for retailers - or is there? For a little more than two years, we've heard about showrooming - people using mobile devices in-store and then buying from different, lower priced retailers online.... >>

BizReport | Mobile Marketing March 07, 2013

Wifi access influences where shoppers shop

New research from JiWire reveals that wifi connectivity not only impacts the way that shoppers shop, but also where. ... >>

BizReport | Mobile Marketing February 28, 2013

Shoppers swayed to spend by mobile connectivity

When it comes to where shoppers are headed this weekend, the mobile options within a store are a bigger factor than many retailers realize. According to new data out from JiWire most bricks-and-mortar shoppers (80%) are swayed by in-store WiFi... >>

BizReport | Mobile Marketing January 09, 2013

Showrooming the cause of half a billion pound 'leak' from UK High Streets

In the run up to Christmas, half a billion pounds of business walked out of UK retailers' stores to be spent at a competitor's outlet thanks to the practice of showrooming.... >>

BizReport | Ecommerce December 13, 2012

Report: Returns could cost retailers $2.9b

More consumers are shopping online - and returning merchandise in-store. While some returns are legitimate, a new report out from the National Retail Federation suggests fraudulent returns will cost retailers billions this year, and ecommerce is part of the problem.... >>

BizReport | November 21, 2012

Store retailers could lose 5% of holiday season sales through showrooming

Eight out of ten retailers are affected by showrooming, according to new research from Edgell Knowledge Network, in partnership with Ebay, yet just 10% have strategies in place to limit its effects. ... >>

BizReport | October 31, 2012

EIU: By 2022 a third of UK retail will be done online

In their latest report, the Economist Intelligence Unit reveals that at least one third of retail in the UK will take place online 10 years from now.... >>

BizReport | October 29, 2012

Consumers plan more time with shopping apps, less time at stores

There may be slightly shorter queues at checkouts and more parking spaces this year. According to a new report from PriceGrabber, fewer consumers intend to spend their time traipsing around the mall this year and, instead, plan to use apps... >>

BizReport | Advertising October 08, 2012

Why showrooming will be important over the 2012 holidays

Like it or not the showrooming trend isn't going away. As mobile devices become more prevalent, more shoppers are comparing prices via mobile while in-store. But this doesn't have to be a bad thing - in fact, there are ways... >>

BizReport | Mobile Marketing September 12, 2012

27% of smartphone users scan QR Codes in-store

New research from mobile marketing and technology firm Vibes reveals that most consumers now have their mobile with them while shopping. A huge opportunity exists for retailers worried about "showrooming" to provide consumers with ways to help make purchasing decisions.... >>

BizReport | Ecommerce August 08, 2012

How retailers can convert showroomers

The question is rampant amongst brick-and-mortar retailers: how do we combat showrooming? The simple answer, according to two experts, is not to stop showrooming but to change the way the retailer reacts to showroomers. In other words, its about figuring... >>

BizReport | Ecommerce August 07, 2012

The benefits of showrooming

A lot has been said, negatively, about showrooming of late. First and foremost that it takes in-market consumers away from retailers and pushing them into another store. But some experts disagree, saying showrooming can benefit brands who are aware of... >>

BizReport | Ecommerce July 11, 2012

Consumers envisage malls full of showrooms, not stores

Consumers envisage a future where their shopping experience combines many channels, including Internet, mobile, social and even physical stores. But the stores they see in their future are more like showrooms than retail outlets. ... >>

BizReport | Ecommerce June 18, 2012

How to make the most of showrooming

A new trend in retail - customers coming into a store, looking at a product and then leaving to buy online - is causing some retailers additional stress in this stingy economy. Called showrooming, many are looking for ways to... >>

BizReport | Ecommerce June 15, 2012

How to combat showrooming in your store

There is a new trend in retail: shoppers coming into stores, researching products and then leaving to make a purchase online. While this practice isn't a great thing for retailers, there are ways to engage those consumers in-store and combat... >>

BizReport | Ecommerce March 08, 2012

Mobile: Study reveals emergence of 'showrooming' in UK

Today's shoppers on the high street or in malls are armed with mobile technology that can transform the way they shop. Ongoing research in the UK by Intersperience has revealed that 'showrooming' has already begun to affect traditional retailers. ... >>

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