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BizReport | Ecommerce archives November 01, 2016

New research highlights social's influence on path to purchase

Fresh off the press comes research from Crowdtap with insights into consumers' use of social media during the purchase cycle. ... >>

BizReport | Ecommerce archives September 13, 2016

Retailers diluting quality of shopping experience as more channels employed

A new report from Omnico is sad reading for retailers. Their survey reveals that the vast majority of consumers believe retailers do not know what shoppers want.... >>

BizReport | Loyalty Marketing February 23, 2016

Shoppers want more targeted loyalty offers in-store to match online experience

New research reiterates to retailers the need to bridge the offline and online gap and use digital capabilities to boost loyalty participation and conversion. ... >>

BizReport | Ecommerce archives February 22, 2016

Shoppers demand retailers provide seamless omnichannel experience

A seamless omnichannel experience is no longer a simple differentiator for retailers, it's a must-have among the new breed of demanding consumers. ... >>

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