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One in three online shoppers over the age of 60 "can't imagine life without the Internet" yet, according to new research from Shoppercentric, retailers are struggling to engage with older consumers. ... >>
Very few consumers make unplanned purchases online, according to new research, and retailers are only making it harder by putting obstacles in the way during the checkout process.... >>
The latest Conversion Rate Optimization Report from eConsultancy reveals that less than three-quarters of companies test their websites. While that figure may seem low, it's more than the number who test email and landing pages.... >>
A recent survey of UK shoppers found that 70% will be put off spending their Christmas budget online this year by poorly designed websites and shopping experiences.... >>
Earlier this year two studies demonstrated that print catalogs were far from dead in the digital water. New research from management consulting firm Kurt Salmon reveals that even after a year of mobile and social media onslaught, the print catalog... >>
Travel marketers will be interested in new study findings revealed at the WebinTravel conference in Singapore this week. Google conducted a large study into consumer travel research and booking behaviors across Asia that reveals the changing habits of today's travelers.... >>
Extensive analysis of millions of online videos and video ads has revealed that viewers are more tolerant of video ads than they are slow-loading video content, and that ad position has the single largest impact on completion rates.... >>
New research from Mintel reveals that it's not just low-income households that frequent dollar stores. Their survey of Americans across the income spectrum shows that even those in the highest income brackets can be found browsing dollar store aisles.... >>
New research has revealed that, among younger demographics, the television is taking a back seat to mobile. M-commerce platform Weve reveals that almost half of younger mobile users now consider the smaller of the two screens to be their 'first... >>
New research reveals the country ruling European mobile commerce is the UK, where over half of consumers use their mobile device while shopping. ... >>
A new study released by Expion reveals that back-to-school content on Instagram was more popular than Facebook's. ... >>
Online retailers on both sides of the Atlantic are missing out on billions in revenue by failing to send email messages triggered by cart abandonment, according to new research from dotMailer. ... >>
Cyber-bullying is affecting the self-esteem and social lives of many young people, and is most-likely to be encountered on Facebook, according to a new report released by UK-based anti-bullying charity Ditch the Label. ... >>
Getting staff out from behind the checkout counter and onto the sales floor with Mobile Point-of-Sale (MPOS) technology is good for business and what consumers expect, according to new research from retail hardware and software innovator I Love Velvet. ... >>
Discussion surrounding the impact of Gmail's tabbed format continues, and new research reveals that young Millennials in particular have embraced the format and changed their behavior accordingly.... >>
Smart TV is making headway, with both consumers and advertisers. New research reveals the power of interactive ads on Smart TV and the positive attitude users have towards ads on their device. ... >>
The ability of interactive video ads to double purchase intent highlights the significant advantage of interactive brand marketing via online video compared with television ads.... >>
Taking a mobile device on vacation is about as important as taking local currency and sun tan lotion. New research reveals how holidaymakers feel the need to keep in contact and send progress reports while they take a break. ... >>
Marketers that are concerned the new Gmail tabbed format will negatively affect consumer interaction with marketing messages need not worry, according to new research conducted by Return Path.... >>
Hashtags are a powerful discovery tool on Twitter but, according to new research, they have little impact on engagement within the Facebook environment. ... >>
The mobile app short-form notice currently proposed by the Department of Commerce's privacy multi-stakeholder process will be confusing to consumers, according to new research released by Carnegie Mellon University. ... >>
No surprises for guessing which social network's login is the most popular. A recent study by Facebook Preferred Marketing Developer Gigya put the social media behemoth way ahead of the competition.... >>
Mobile use is increasing email open rates, according to a new study from marketing services company Epsilon, as more marketers develop mobile-optimized email creative and content. ... >>
Location-based mobile coupons are tempting consumers into stores, according to recent research by the U.S.'s largest digital coupon website, particularly when those consumers are in the vicinity. ... >>
Twitter is evolving but can the micro-blogging platform ever outperform or replace newswires? Recently released research findings reveal how the reporting of news events on Twitter differs from newswire services.... >>
- Consumers rate email as most relevant and accurate of all channels
- Research: Silver surfers feel undervalued by retailers
- Global PC sales fall for sixth consecutive quarter
- Releases evaluate content, make file sharing simpler
- Responsys: Mobile pushing conversions
- How to build loyalty through games
- Weekend Shopping Roundup: Mobile hot, social is not
- Top 3 tips to improve SMB security
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