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BizReport | Search Marketing February 06, 2013
Fake reviews will be removed, warns Google
In light of recent spam detection algorithm changes, Google expects the number of reviews being shown on some local Google+ pages to increase. To this end, the search giant warns businesses that fake reviews will immediately be taken down. ... >>
BizReport | October 23, 2012
Firms need preventative strategies to pre-empt social media crises
A flurry of activity on Facebook and Twitter could mean good news for a business, but it could also signal the start of a social media crisis. A new feature from Conversocial alerts marketers and customer service teams to upticks... >>
BizReport | Social Marketing September 05, 2012
Social poses significant risks to participating companies
Facebook, Twitter and YouTube, the largest social sites, are being used by companies worldwide, to great effect. However, these same sites pose significant risks to companies and brands, as a recent study by Altimeter Group reveals.... >>
BizReport | Internet December 16, 2010
How good is your online reputation?
Controlling your personal or professional online reputation can take a lot of work, but if the findings of a new survey are to be believed, it's worth the effort.... >>
BizReport | Internet June 15, 2010
Pew: Youngsters monitor, manage their online reputation
Despite being in their reckless years, young adults are being far more vigilant about their online digital reputations than older generations, according to new data from Pew Research Center. ... >>
BizReport | Search Marketing June 10, 2009
TruReputation scores online content
A new solution launches this week with the promise to help marketers better control online reputation through search. From Visible Technologies, TruReputation hosts a suite of tools to help businesses and brands manage how their messages, content and reputations stand... >>
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