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A new study from media monitoring platform Visibrain suggests that most brands have no-one to blame but themselves for public relations disasters. ... >>
Never has reputation been more important. In the online space consumers follow brands, review brands and tell their friends how a brand responds to product issues. Enter Vizibility's online reputation management platform which helps brands keep a handle on how... >>
In light of recent spam detection algorithm changes, Google expects the number of reviews being shown on some local Google+ pages to increase. To this end, the search giant warns businesses that fake reviews will immediately be taken down. ... >>
BizReport | October 23, 2012
A flurry of activity on Facebook and Twitter could mean good news for a business, but it could also signal the start of a social media crisis. A new feature from Conversocial alerts marketers and customer service teams to upticks... >>
Facebook, Twitter and YouTube, the largest social sites, are being used by companies worldwide, to great effect. However, these same sites pose significant risks to companies and brands, as a recent study by Altimeter Group reveals.... >>
Controlling your personal or professional online reputation can take a lot of work, but if the findings of a new survey are to be believed, it's worth the effort.... >>
Despite being in their reckless years, young adults are being far more vigilant about their online digital reputations than older generations, according to new data from Pew Research Center. ... >>
A new solution launches this week with the promise to help marketers better control online reputation through search. From Visible Technologies, TruReputation hosts a suite of tools to help businesses and brands manage how their messages, content and reputations stand... >>
- Ad Roundup: Releases for content monetization
- In ecommerce, personalization missing the mark
- Product imagery on retailers' mobile sites lags desktop versions
- Why the press release is (still) not dead
- Expert: Why B2Bers need social
- Is your branded content memorable?
- Study: Most believe personalization key to success
- Report: Most Amazon sellers looking for new marketplaces
Featured White Papers
- Learn Why 83% of Advertisers Are Reporting Superior Outcomes With People-Based Ads
Traditional digital display advertising doesn't work. The information in this report is based on an online survey of 350 senior...
- 2016 Email Marketing Metrics Benchmark Study
To build a world-class marketing program, it's crucial to compare yourself to the best performers - but competitor data can...
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CLV insights can help you to attract high-margin customers, target clusters of customers with untapped value, and retain high-value customers...
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Engaging customers in a loyalty program is no easy feat. Read how 16 brands grabbed headlines in 2016 by launching...