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BizReport | Law & Regulation February 05, 2013

TripAdvisor fights back against blackmail, negative reviews

Many business owners on TripAdvisor are seeing a worrying trend. Customers are threatening to write negative reviews unless they receive a refund, upgrade, freebies, or other request. TripAdvisor has launched a new feature as part of its management tools to... >>

BizReport | Advertising February 05, 2013

AdChoices logo comes to Facebook

In response to pressure from the ad industry, Facebook will soon introduce the Digital Advertising Alliance's "AdChoices" logo to ads served through Facebook Exchange.... >>

BizReport | Law & Regulation September 25, 2012

Marketers risk reputation and fines with paid reviews and ratings

In the rush to harness the power of social media, organizations are increasingly turning to paid reviews and ratings. In less than two years time Gartner estimates that almost 1 in 10 of all reviews will have been paid for.... >>

BizReport | Advertising September 28, 2011

ASA dealing with more online complaints than expected

Earlier this year the Advertising Standards Authority in the UK undertook to regulate non-paid-for online marketing. Since that time the organization has received over 5,000 complaints about brand marketing comms, far more than it had expected.... >>

BizReport | Law & Regulation July 03, 2011

Site visitor numbers plummet 90% after EU cookie law change

Following the introduction of a new European cookie law the Information Commissioners Office (ICO) reports worrying news for retailers across Europe - a 90% decrease in visitors to its website. ... >>

BizReport | Social Marketing May 25, 2011

Pharmaceuticals lose whitelisting ability on Facebook

A recent policy change has left pharmaceutical companies with a Facebook presence with no option but to allow comments on their Pages. ... >>

BizReport | Internet April 29, 2010

Just 8% of businesses make online consumer protection honor roll

The vast majority of consumer-facing websites continue to expose their visitors to the risk of online fraud, according to a new survey by the Online Trust Alliance, despite an increase in firms who are employing online safety measures.... >>

BizReport | Law & Regulation October 16, 2009

U.K. and U.S. to scrutinize behavioral and price targeting

Officials in the U.K. and across the pond in the U.S. are investigating whether or not behavioral advertising and individually-targeted prices on the Internet violate the rights of consumers.... >>

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