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BizReport | Ecommerce archives March 05, 2014

Top tips to improve referral strategy

Referral marketing isn't new; it's existed as long as advertising has. However, the online space is pushing deeper engagement for some because of marketers' ability to target and scale campaigns. One expert offers his top tips to improve a referral... >>

BizReport | Advertising archives February 26, 2014

Does your referral strategy need refining?

Great ad strategies employ techniques that are as diverse as the target audience. Most marketers aren't focused on a single persona but several. It makes a lot of sense then to use different tactics to appeal to your potential customers.... >>

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