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BizReport | Search Marketing July 13, 2017

Travel brands with 'highly browsable experience' rank higher in Google

New research published this week by Searchmetrics provides those in the travel industry with insight into search ranking factors to enable improved visibility in Google searches. ... >>

BizReport | Search Marketing September 03, 2014

Google's HTTPS ranking signal has little to no effect

Last month, we learnt that Google was flexing its search engine muscle in an effort to encourage websites to be more secure. Search algorithms were tweaked to give sites using HTTPS a higher search ranking. But have they?... >>

BizReport | Mobile Marketing August 27, 2013

Maximizing user experience will increase rankings in Apple's App Store

App marketers and developers can no longer rely on massive download numbers to get them to the top of the Apple Store rankings. Instead, a positive app experience generating high app ratings will play a significant role.... >>

BizReport | Research February 18, 2010

Google takes fizz out of Coca-Cola in global brand value ranking

Coca-Cola has been left feeling a bit flat after being overtaken by Google in the race to be the biggest brand on the planet, according to BrandFinance. ... >>

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