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BizReport | Mobile Marketing July 18, 2012
Clear mobile privacy policies key to fostering consumer trust
Research into mobile privacy perceptions has found that, while consumers are more aware today than ever before of behavioral targeting, they don't yet trust or like it. Transparency, education and providing clear and easy-to-read mobile privacy policies will help build... >>
BizReport | Email Marketing July 16, 2012
Spam complaints rise 43% in UK
In the year to March, 2012, the Information Commissioner's Office in the UK received over 7,000 complaints spam and other unsolicited electronic marketing - a big rise on the previous year.... >>
BizReport | Internet April 11, 2012
Consumer Reports survey reveals 71% very concerned about data sharing
Consumers are more connected than ever before and sharing more, too, but many remain concerned that the information they share with online companies is being sold or shared with other parties without their permission.... >>
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