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BizReport | Advertising February 23, 2010

Revised forecast: Local ad revenues to grow, but slowly

A revised forecast from BIA/Kelsey may put a damper on things. Although the forecast predicts that local advertising revenues will top nearly $145 billion by 2014, this is nearly a year past their original prediction date despite indicators that the... >>

BizReport | Advertising February 08, 2010

Forecast: Political ad spend up, but online won't see it

It's an even numbered year and in the US that can mean only one thing: increased ad revenues thanks to elections and Olympics. Unfortunately a new Borrell Associates report indicates that online markets likely won't see much of the uptick... >>

BizReport | Research March 07, 2008

Study: Politicos should increase online spending

For perhaps the first time, the Internet has a good chance of influencing a presidential election in the United States. But, that will only occur if politicos increase their online spending according to a recent report. ... >>

BizReport | Advertising December 11, 2007

Report: Political spending to reach $4.5 billion in 2008

With the next Presidential Election looming in the US, a new report expects the political spend to grow nearly 65%. The increase in spending is expected in part because there is a larger than usual number of candidates in the... >>

BizReport | Research February 22, 2007

Study: 40% research politics online

Forget the nightly news or attending political rallies, more people are relying on the Internet for their political information. According to a study from DoubleClick, about 4 in every 10 adults research political information online.... >>