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BizReport | Mobile Marketing September 06, 2012

Dislike of data-sharing drives over half of mobile users to ditch apps

Some mobile apps such as maps and games collect a user's personal details or even track their location. More than half of Americans who use such apps have thought twice about using one once they learned just how much information... >>

BizReport | Ecommerce April 02, 2012

Research: 69% consumers cut ties with companies that mishandle personal data

It's a no-brainer that companies that mishandle consumer data risk losing customers. New research from database marketing company Transactis reveals the extent of the potential damage. ... >>

BizReport | Ecommerce October 19, 2011

Privacy Concerns: Marketers should "think like a bank"

Marketers that want to lessen concern among consumers regarding privacy should think like a bank, according to new research from McCann Truth Central. ... >>

BizReport | Internet August 31, 2010

I.T. security employees let down guards on socnets

When Internet security firm BitDefender tried to befriend total strangers on a large social networking site using a fake profile, they found that the vast majority were happy to associate with a stranger - even IT bods. ... >>

BizReport | Internet October 09, 2009

Implore your customers to think harder about passwords

Use the fact that it's National Cyber Security Awareness Month to bring to your consumers' attention the need for protecting personal information online with a well thought out password.... >>

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