BizReport : Tags : Tag Results

Tag Results

Search this site:

514 Tag Results

Pagination: 5 - 6 - 7 - 8 - 9 - 10 - 11 - 12 - 13 - 14

25 result(s) displayed (226 - 250):

BizReport | Advertising February 17, 2010

Panache launches ad workflow management system

If ad buys are taking up too much of your time, a new platform from Panache might help. Today Panache launches the AdFlow platform which gives publishers the ability to scale digital video campaigns from ad sale to trafficking.... >>

BizReport | Blogs & Content February 15, 2010

2010 Olympics offer video marketers a unique opportunity

Event marketing is not a new thing in the world of advertising. Brands and marketers have used big events to engage consumers as long as events - from World's Fairs to the Olympics - have become popularized. But this year... >>

BizReport | Research February 12, 2010

comScore: Mobile, video hot properties

It is no secret that the social marketplace was a hot property in 2009, but social wasn't the only growth area for the online space. According to comScore's 2009 US Digital year in Review mobile and video were smoking, too.... >>

BizReport | Trends & Ideas February 08, 2010

comScore reports continued growth in online video market

Online video viewing figures continue to rise significantly month on month and comScore's latest report for December shows Hulu breaking a few of its own records.... >>

BizReport | Advertising January 20, 2010

Jivox expands platform to include consumer interactions

Marketers who want to see consumers interacting online may find help from Jivox's expanded platform. The addition gives marketers the ability to add interactive nodules to in-stream and in-banner video ads. By giving consumers the ability to interact at the... >>

BizReport | Research January 14, 2010

In-Stat: Advanced video ads to reach $5 billion

Between video on demand (VOD) and online video, marketers can expect another surge in video advertising. Advanced video advertising is predicted to grow to about $5 billion by 2013 according to In-Stat; a hefty jump that marketers should be ready... >>

BizReport | Viral Marketing January 13, 2010

Online video viewing up 13% for December

One more reason to invest in online video advertising: online video viewing continues to grow at the consumer base. According to the latest research from Nielsen, consumers spent 13% more time viewing video clips in December (Year over Year), a... >>

BizReport | Research January 07, 2010

Reports: Video to expand in 2010

It is no secret that in 2009 online/mobile video became mainstream, but it may surprise some of you that video is expected to show another rapid expansion over the next year. According to reports from metrics firms comScore and Nielsen... >>

BizReport | Advertising December 23, 2009

Internet Marketing 101: Why marketers need mobile video

Heads up, marketers, mobile video may still be in the adoption phase but you need to be on-board and in the medium. Experts estimate that mobile video will explode over the next five years as consumers adopt smartphones, as smartphones... >>

BizReport | Advertising December 23, 2009

Tribal Fusion launches overlay ads for online video

A more engaged consumer could be just a video clip away. A new advertising suite of tools from digital marketing company Tribal Fusion offers overlay video advertising units said to push 100% consumer engagement. The ad units are available in... >>

BizReport | Research December 22, 2009

Kids, not adults, click video ads

Video campaigns may be missing the mark advertisers set for them because of the audience that is - and is not - clicking those pre-roll ads. According to a recent report from video ad network YuMe, the highest click through... >>

BizReport | Advertising December 21, 2009

Forecast: Video to become dominant in 2010

Online video made greater inroads into the online advertising marketplace in 2009 but according to one industry expert 2010 could be the year that video becomes a dominant force in online advertising. Unicast Vice President of Marketing Bryan Hjelm believes... >>

BizReport | Blogs & Content December 14, 2009

Consumers won't wait for video

If your video streams are buffering often or for long periods of time, you could be losing out. According to a recent TubeMogul study consumers will not wait for online video that takes a while to load, to run or... >>

BizReport | Advertising December 10, 2009

Two Tremor Media announcements could give marketers an edge

Marketers in the video space and pharma marketers could reap huge benefits from two new updates to the Tremor Media interface. The first, a partnership with DoubleVerify, will give video marketers more transparency in campaigns. The second is a release... >>

BizReport | Trends & Ideas December 08, 2009

Nielsen: TV remains dominant screen

It's not quite time to discount the television and take it to the dump because even though online video viewing is up, the vast majority takes place on a television set, found Nielsen. ... >>

BizReport | Research December 01, 2009

Report: Hulu's time may have come

Although YouTube/Google sites continue to rule the online video universe, several smaller video hubs are making strides and catching the attention of more consumers. Among the fastest growing video sites is Hulu which delivered a record 856 million video views... >>

BizReport | Advertising November 24, 2009

Kaltura, Artivision partner for optimized video

Looking for more from online video seems to be a growing epidemic in the video space. Marketers like rich video but many still aren't seeing the results they want, likely because the videos aren't being optimized properly. A new partnership... >>

BizReport | Advertising November 20, 2009

Eyeblaster: Video ads don't perform well in social environments

While Nielsen Online recently released data showing that time spent watching videos on social networks has risen almost 100% in the year to October, 2009, Eyeblaster has shown that social environments aren't necessarily the best for video advertising. ... >>

BizReport | Research November 20, 2009

Social networks are the hotspot for online video

Although YouTube will likely be king of the hill when it comes to the sheer number of online video clips and views for years to come, the social space is quickly taking their own corner of the market. A new... >>

BizReport | Advertising November 19, 2009

Report: Mix video with editorial for best results

If you're looking for a bigger return on video advertising, don't forget the editorial content. According to a new report from Eyeblaster, video ads perform better when adjacent to news, finance, music and sports editorial content. The report also suggests... >>

BizReport | Advertising November 13, 2009

Borrell: Auto industry online ad spend to rise next year

Spending by auto manufacturers and car dealers across the U.S. is set to shift up a gear next year, according to new research from Borrell Associates.... >>

BizReport | Advertising November 12, 2009

YouTube to test "skip" buttons in pre-roll ads

Much study predicts online video to be a key ad vehicle in the coming years, but the race is still on to find the "perfect storm" that will bolster the revenues of struggling video sites, including even the largest, YouTube.... >>

BizReport | Advertising November 02, 2009

Video Update: Nearly 170 million viewers are watching

With the new autumn television season upon us in the US it seems even more consumers are logging on to catch up with favorites. The fall season launched in late September and research from metrics firm comScore shows that just... >>

BizReport | Advertising October 30, 2009

Komli, Artivision partner to provide video content

Advertisers in India will benefit by a new partnership between digital ad-tech company Komli and video ad consultants Artivision. The partnership will help these marketers create and monetize online video content, a hotbed of activity with Indian consumers. Komli will... >>

BizReport | Social Marketing October 16, 2009

Internet Marketing 101: How to get more from social, video

When it comes to social networking, many marketers are in the space at least minimally. They have created a social profile and are possibly Tweeting or updating their status every few days, but most still think of social networking as... >>

Pagination: 5 - 6 - 7 - 8 - 9 - 10 - 11 - 12 - 13 - 14