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BizReport | Ecommerce archives April 25, 2011

Partnership may curtail shopping cart abandonment

Etailers know that shopping cart abandonment is one of their biggest issues. A new partnership between Miva Merchant and Listrak may help etailers better react to abandoned carts, and possibly decrease cart abandonment.... >>

BizReport | Ecommerce archives April 19, 2011

High street stores will evolve into showrooms

A recent report from Verdict Research suggests retailers that remain trading on the high street will need to offer a very different shopping experience to future shoppers as mobile and Internet spending rises. ... >>

BizReport | Search Marketing April 15, 2011

4 in 10 smartphone owners check prices in-store

Consumers are still cautious about spending and a new survey from Deloitte reveals many are turning to mobile and social tools to help them spend their hard-earned cash in-store more wisely.... >>

BizReport | Ecommerce archives April 13, 2011

Online shoppers to outspend offline shoppers this Easter

Online shoppers will spend 72% more than their offline counterparts on Easter-related items this year, according to a new study conducted by the National Retail Federation for BIGresearch, although overall spending won't increase past pre-recession levels.... >>

BizReport | Ecommerce archives April 13, 2011

24% of consumers turned off after two negative online reviews

Nowadays very few consumers don't consult the Internet while researching products and services, found a new Lightspeed Research study, with online reviews playing a vital role. ... >>

BizReport | Mobile Marketing April 13, 2011

Mobile purchases by older users triples in less than 2 years

Mobile commerce is moving into the mainstream as growth among older age groups almost triples in less than two years, according to a new mobile commerce trends survey from Oracle and ATG.... >>

BizReport | Ecommerce archives April 12, 2011

Online shopping saves British shoppers over 6,000 miles per year

Given the choice around a third of UK consumers would prefer to shop online rather than wander around high street stores, according to new research from the Payments Council, saving them shoe-leather and over 6,000 miles of travel. ... >>

BizReport | Ecommerce archives March 25, 2011

Ecomm hubs reaching three-quarters of European audience

In Europe, few things are hotter than online shopping. New data from comScore indicates that online shopping hubs have a market penetration of nearly three-quarters of the entire online audience, up 8% from 2010 numbers. The report finds that one... >>

BizReport | Social Marketing March 10, 2011

Top 3 social commerce tips from Gigya CEO David Yovanno

Over the 2010 holiday season consumers pushed into the ecommerce space in droves, driving more than $32 billion in online sales. But more than sales, consumers began sharing information about etailers through their social networks. From out of stock notices... >>

BizReport | Ecommerce archives March 09, 2011

Got retail content? You should

One 2011 trend is that retailers are adding more content to their websites. The recent partnership between eBay and Triad Retail Media underscores the importance of content on retail websites. Through the partnership eBay will serve contextual ad unites, create... >>

BizReport | Ecommerce archives March 07, 2011

Study finds online shoppers take longer to convert

Worried that your online store isn't connecting? Or that your SEO campaign has fallen on deaf ears? Don't be so quick to react to potentially bad results. According to a new study online shoppers are buying - they simply take... >>

BizReport | Ecommerce archives March 03, 2011

With ecomm set to soar, merchants need social, optimization

In the world of e-commerce brands and marketers know that site optimization is a key to increasing traffic and conversions. Yet many of these merchants aren't testing. Likewise, merchants who are in the social space have shown increased conversion rates;... >>

BizReport | Ecommerce archives March 02, 2011

Reports find consumers back in the market

If you're wondering where the shoppers have been these past few weeks, wonder no more. A recent National Retail Federation report finds shoppers are headed back to stores while another report finds that consumers who were unhappy may be won... >>

BizReport | Ecommerce archives March 01, 2011

Shoebuy taps HookLogic for brand, product placements

Product placements are heating up all over the Internet, particularly placements in the apparel category. In line with the trend, Shoebuy has tapped HookLogic to strategically place branded products before in-market consumers. Through the partnership HookLogic will power Shoebuy's ability... >>

BizReport | Ecommerce archives February 22, 2011

Study: Billions in ecomm waiting for UK etailers

Billions of pounds are being left on the table by UK re- and etailers, according to a report from review hub Reevoo. According to the report up to £8 billion are 'available' from the ecommerce if online hubs would implement... >>

BizReport | Mobile Marketing February 10, 2011

JiWire: Mobile is changing the shopping game

The headline above may seem obvious, but is actually a change. In the past, location-based mobile ads have been more likely to push storefront traffic than virtual purchases. According to a new JiWire report, location-based mobile ad units are pushing... >>

BizReport | Ecommerce archives February 08, 2011

Is your campaign ready for Valentine's buyers?

Just under a week to go until millions of consumers around the globe declare their love, reignite the flame of romance and give both small and large gifts to their loved ones. Is your campaign set up to capture the... >>

BizReport | Ecommerce archives February 07, 2011

UK: More silver surfers shop online than iLifers

Despite growing up with the Internet, Brits under the age of 25 don't shop online as much as those aged 55 and over, according to a recently released survey from The British Population Survey.... >>

BizReport | Ecommerce archives February 04, 2011

MarkMonitor: Scammers are outbidding legitimate brands

Have you ever wondered how fraudulent brands continue to thrive online? The answer may be simpler than you think. According to a new report from MarkMonitor, scammers are simply out-competing legitimate brands. In many cases businesses who sell counterfit apparel,... >>

BizReport | Ecommerce archives January 27, 2011

None of UK's Top 100 online retailers allow purchases from within Facebook

Many brands have jumped on the mobile and social bandwagon, but few in the U.K. have optimized these spaces to allow full transactional engagement, according to new research from One iota. ... >>

BizReport | Ecommerce archives January 25, 2011

Release generates product descriptions for etailers

With the huge numbers that the 2010 holiday season posted for etailers, it is no wonder many are adding products to their store shelves. The problem? For many creating unique content about the products are hard, and without unique content... >>

BizReport | Ecommerce archives January 20, 2011

Survey: Brands could use refresher on Customer Experience

Over the past year, brands have gone to thinking about customer service to thinking about customer experience. Things like how a website works (or doesn't), how simple it is to search a website (or not) or whether a consumer completes... >>

BizReport | Loyalty Marketing January 13, 2011

Why loyalty programs need consumable content

With loyalty clubs in high demand, businesses are looking for better ways to offer rewards to consumers so that they remain not only club members but engaged club members. In the beginning, loyalty clubs used big-ticket items - frequent flyer... >>

BizReport | Ecommerce archives January 13, 2011

How retailers can integrate content in 2011

Etailing is setting up for a stellar year in 2011. After 2010's $32 billion-plus holiday spend, big retailers and small mom-and-pop stores are gearing up for more online shoppers, more online campaigns and more spending. Surprisingly, one of the best... >>

BizReport | Ecommerce archives January 13, 2011

Research: Boomers more likely to purchase CPG online

Online shopping is increasing among all age groups - but that doesn't mean shoppers are buying more online, according to an ongoing shopper experience study by The Integer Group and M/A/R/C Research, they're just shopping differently. ... >>

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