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BizReport | Internet March 26, 2020

Reports: Unemployment, ecommerce, phishing spiking due to COVID-19

Several early reports are out, warning of big changes to life in the US over the next few months because of the global pandemic, Coronavirus. According to researchers at Ball State, COVID-19 is likely to send unemployment skyrocketing to at... >>

BizReport | Internet March 24, 2016

Study: 88% of bot traffic from 'advanced' sources

The bots they are a'changing. That's the takeaway from a new Distil Networks study, which found that Advanced Persistent Bots are on the rise. According to the report nearly half (46%) of online traffic comes from bots, and 18% from... >>

BizReport | Internet January 28, 2015

Shareholic: Facebook now accounts for 25% of social referrals

Consumer reliance on social media to drive online traffic has increased significantly, according to new data released by content discovery experts Shareholic. ... >>

BizReport | November 29, 2012

U.K. shoppers to spend 15 million hours online on Cyber Monday

Cyber Monday may have come and gone in the U.S., but in the U.K. the busiest online shopping day of the year is yet to happen. Experian Hitwise predicts that Cyber Monday in the U.K. will see millions of visits... >>

BizReport | Trends & Ideas archives July 26, 2012

2012 Olympics highlight need for web testing to handle peak traffic

In just over 24 hours televisions and computers around the world will be pointed to London as Olympic Games fans tune in to the Opening Ceremonies. Along with watching via television, though, the 2012 Games promise to be a digital... >>

BizReport | Ecommerce archives July 02, 2012

Survey: Older Americans looking to tech to stay connected

They may not be quite as vocal about their use of technology, but older Americans are embracing technology finds a new report from Perion. Their data finds that upwards of 80% of American Baby Boomers are moving to tablets -... >>

BizReport | Social Marketing August 24, 2011

Over a third of Facebook traffic comes from search engines

According to a new report from PageLever, search engines are crucial to driving traffic to Facebook and marketers should not overlook the use of basic SEO strategies to increase visibility and Likes. ... >>

BizReport | Advertising archives February 08, 2010

Report: 75% of Super Bowl viewers visited advertiser websites

A report out this morning from online advertising firm Akamai shows that 75% advertisers received Super Bowl traffic during Sunday night's big game. The biggest traffic hits, as is usually expected, happened early during the championship game between the New... >>

BizReport | Ecommerce archives January 12, 2010

Focused ad messages boost traffic 18%

With the right messaging good things can happen. That could be the tag line for the latest research from Marketing Sherpa, which shows how a coffee company boosted website traffic by nearly 20% simply by focusing the content of banner... >>

BizReport | Ecommerce archives November 23, 2009

RatePoint: Reviews on websites increase traffic, trust and sales

Many consumers have their purchasing decisions affected by reviews they read online and online small businesses are seeing significant returns as a result of adding reviews to their websites.... >>

BizReport | Research archives February 23, 2009

Can tax season lead to increased ROI?

If you're targeting a specific demographic that short answer to that question is yes. Why? Because as the April 15 tax deadline approaches more and more consumers are clicking onto tax related websites to make the most of their dollars.... >>

BizReport | Research archives November 11, 2008

Report: In tough times, consumers turn to financial websites

When times get tough, consumers cut back on non-essentials and turn in droves to financial websites. That is the word from a new comScore report, which shows an 800,000 visitor jump in traffic to the BBC News-Business website in September.... >>

BizReport | Research archives September 10, 2008

ComScore: Health information category increased 21% year over year

If you're looking for a hot area in which to advertise, consider the online health information category. According to a recent comScore report, that category increased at a four-times-faster rate than the Internet as a whole. ... >>

BizReport | Research archives August 29, 2008

Tight budgets push Americans online for travel information

Now may be the time to push those bargain basement deals by advertising on travel websites. That, according to a recent comScore report which shows that consumers are increasing their trafficking of online travel and information sites as the search... >>

BizReport | Research archives August 28, 2008

Russia's online audience is growing the fastest

If you're thinking of targeting a foreign audience, you may want to check on the Russians. According to the latest ComScore research, Russia has the fastest growing online audience in Europe. Of the more than 240 million European consumers online... >>

BizReport | Research archives March 31, 2008

Gift, food sites are hot in Japan

Japanese consumers are increasingly turning to the Internet for gift ideas and shopping. According to a new report from metrics firm comScore, gifting sites were a huge boon to etailers because of Japanese consumers in February. Retail-Food websites were also... >>

BizReport | Research archives March 28, 2008

Reports: Google first for traffic, search

Despite gains in the search from other search engines, Google remains the most popular search engine. The online monster is also tops for traffic, according to a recent report from comScore. ... >>

BizReport | Research archives October 31, 2007

Hitwise tool separates new from old visitors

There is another tool in the vistor-metric toolbox. This time metrics firm Hitwise has gotten in to the act, offering a new report that will separate New from Returning website visitors. ... >>

BizReport | Research archives September 04, 2007

Entertainment leads European surfers online

The height of summertime fun led Europeans to look for relaxation online. According to new research from comScore, surfers from the UK, France and Germany were led online to shop, research travel destinations and decide on a movie. ... >>

BizReport | Research archives July 13, 2007

Google, Apple lead the global online audience

Globally, May was a good month for e-tailers. According to research from comScore, the beginning of the summer holiday season and the Mother's Day holiday helped boost online retail traffic.... >>