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BizReport | Trends & Ideas archives December 02, 2011

Kids' virtual world friends go from screen to toy box

Characters in virtual worlds are not only appearing on the computer screen but are making their way into children's toy boxes too, according to a new study by Dubit Research.... >>

BizReport | Trends & Ideas archives May 20, 2010

Edelman: Socnets blur boundary between information and entertainment

Consumers increasingly perceive social networks to be more a source of entertainment than information, according to new research from PR firm, Edelman, leading to a new trend - social entertainment.... >>

BizReport | Research archives August 28, 2007

Even on holiday the Brits consume online media

Traditionally summer holidays have meant a decline in the consumption of media for the British public, but this year marked a change in that tradition. According to a new report from comScore the UK online audience reached its highest point... >>