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BizReport | Advertising archives May 10, 2017

Direct mail not dying out in the wake of digital

While direct mail may not be the most environmentally friendly of marketing tools, it can be more profitable than others, according to a new infographic from the Experian Data Quality group. ... >>

BizReport | Ecommerce archives September 15, 2015

British shoppers don't want robotic sales staff and drones on the High Street

When digital agency The BIO Agency questioned consumers in the U.K. about how they feel technology will change high street shopping, they found that most aren't interested in gimmicky tech such as drones and robotic sales staff but instead want... >>

BizReport | Research archives March 08, 2011

Staff uniforms trump Internet as marketing tool

New research from Suffolk University's Sawyer Business School, aided by staff outfitters UniFirst, has discovered that amidst the plethora of technological marketing tools available to businesses, one decidedly low-tech strategy shines through - staff uniforms. ... >>