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BizReport | Blogs & Content archives March 09, 2011

Newspaper finds success with keyword optimization

Newspapers should improve on their keyword campaigns and content optimization. That is the takeaway from a recent strategy between Optify and Tampabay.com, the online home of the St. Petersburg Times and the Tampa Bay Times. Using Optify's solution the hub... >>

BizReport | Advertising archives June 11, 2008

Why advertising in "alternative" newsweeklies isn't wasting money

Advertisers may be ignoring print versions of their local papers in favor of online versions but ignoring newspapers altogether could be a mis-step. According to one report, advertising in alternative newspapers could result in a gold mine for many advertisers.... >>

BizReport | Research archives August 02, 2007

NAA: newspaper website visits increase 7%

Online marketers may want to think twice before skipping over those newspaper websites. According to new research from the National Association of Advertisers (NAA), about 37% of the total Internet population visited newspaper websites in Q2. ... >>

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