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BizReport | Ecommerce archives December 15, 2014

Expert: What Apple Pay means for retailers

First it was PayPal disrupting how people paid for goods online, then that blip about Bitcoin and now everyone is talking about Apple Pay and how it will change how consumers buy products online and in physical stores. One expert... >>

BizReport | Mobile Marketing October 24, 2014

Expert Advice: Invest in Near Field Communications

On Black Friday both on and offline retailers will experience a huge spike in traffic - there will be buyers for everything from new jeans to new cars. The key is for retailers to market correctly before shoppers enter their... >>

BizReport | Mobile Marketing December 06, 2013

Research reveals poor uptake and awareness of NFC payments

The mobile payments industry has done little to motivate consumers in the UK to adopt near field communications technology or quell their privacy fears. As a consequence, few use it. ... >>

BizReport | Ecommerce archives June 06, 2013

NFC infrastructure emerges as Gartner lowers transaction values

A new report from Gartner reduces forecasted near-field communication transaction values due to low adoption of the technology across all markets in 2012 coupled with the struggle for commercially live services to gain traction. Meanwhile, Berg Insight's latest figures show... >>

BizReport | Mobile Marketing May 28, 2013

NFC awareness up but many see no benefits to the technology

As more businesses and brands, and handset manufacturers, invest in contactless payment technologies, consumer awareness is starting to grow. According to the latest Mobile Payment Index from eDigitalResearch, consumer awareness has more than doubled in the last 12 months.... >>

BizReport | Mobile Marketing January 31, 2013

Number of NFC-enabled smartphones in Australia to skyrocket 467%

The iPhone 5's lack of Near Field Communication (NFC) hardware doesn't look like it will hold back growth in the nascent contactless mobile phone payment method in Australia, according to new figures released by Tapit. ... >>

BizReport | Mobile Marketing January 07, 2013

ICM Research: 2013 not the year of the mobile wallet in UK

Lack of awareness, genuine security concerns and a lack of terminals in stores are some of the reasons ICM Research conclude that 2013 will not see the "tipping point" for mobile wallet use in the UK.... >>

BizReport | Mobile Marketing December 26, 2012

How near field comms will impact 2013

If 2012 was the year shoppers began turning to mobile to shop, one expert says 2013 will be the year they adopt near field communications to engage with brands through mobile content. Here's how:... >>

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