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BizReport | Mobile Marketing October 16, 2013

Dramatic drop in number of smartphone owners making regular store trips

Much as the hype surrounding mobile shopping and showrooming might suggest, consumers haven't completely abandoned shopping in-store. However, research carried out among UK consumers shows that in-store shopping levels, and the frequency with which smartphone-wielding shoppers visit stores, has dropped... >>

BizReport | Mobile Marketing October 15, 2013

Multi-device use for vehicle purchases on the rise

The rapid adoption of mobile devices will drive up the number of consumers using multiple devices to shop for a vehicle. According to AutoTrader.com, over half of consumers will use multiple devices in their search and purchase of a vehicle... >>

BizReport | Internet October 14, 2013

Number of Americans posting video online doubles in 4 years

While there has been consistent growth in the number of Americans watching video online, new figures released by the Pew Internet Project show that significant increase in the numbers uploading or posting videos online. ... >>

BizReport | Mobile Marketing October 11, 2013

Vibes: Showrooming increases 156% in two years

Vibes has just published its second annual Mobile Consumer Report providing retailers with insights into showrooming and how personalization can help combat the behavior. ... >>

BizReport | Ecommerce October 03, 2013

Parago: More consumers deal-seeking and price-checking

A new report from incentives and engagement specialists Parago reveals new deal-seeking behaviors among consumers in the U.S. who are feeling the pinch. ... >>

BizReport | Mobile Marketing September 25, 2013

1 in 5 marketers will increase mobile budgets by 50% or more in next 2 years

The number of marketers with mobile budgets exceeding $300,000 has more than quadrupled since 2011, according to new figures released by the Interactive Advertising Bureau.... >>

BizReport | Ecommerce September 23, 2013

25% of consumers say online shopping beats in-store at Christmas

A quarter of online shoppers believe that online shopping is a much better experience than in-store at Christmas, according to the latest eCustomerService Index from eDigitalResearch and IMRG. ... >>

BizReport | Mobile Marketing September 20, 2013

Two-thirds of business travelers don't want to connect with Wi-Fi in-flight

Lately I've written a lot about the increasing demand and expectation that Wi-Fi is available during a flight. However, new research from American Express Global Business travel puts a different spin on what U.S. business travelers want. ... >>

BizReport | Mobile Marketing September 18, 2013

MPOS technology ringing up the changes at the checkout

Getting staff out from behind the checkout counter and onto the sales floor with Mobile Point-of-Sale (MPOS) technology is good for business and what consumers expect, according to new research from retail hardware and software innovator I Love Velvet. ... >>

BizReport | Ecommerce September 18, 2013

Retailers that ignore, discourage showrooming 'short-sighted'

It's bad enough that in-store shoppers have little tolerance for queuing at checkouts but, as new stats from Omnico reveal, they could be shopping at a competitor's store while waiting in line, too.... >>

BizReport | Mobile Marketing September 16, 2013

Kids gaming on mobile almost as much as on consoles

A new report delving into the gaming habits of kids reveals there are almost as many playing games on mobile as there are on consoles.... >>

BizReport | Ecommerce September 16, 2013

Millennials mix up traditional and digital saving techniques

New research reveals that Millennials aren't so different from other consumers when it comes to saving money with coupons and deals. In fact, they rely a lot more on print devices than many marketers might think.... >>

BizReport | Ecommerce September 13, 2013

'Visual generation' demands more visual technology for shopping experience

The 18-34 demographic are part of a new and growing generation driven by imagery. According to research conducted by web data firm WeSEE, 40% of consumers age 35 and under have used a mobile device to take a photograph of... >>

BizReport | Mobile Marketing August 30, 2013

Retail: Mobile shoppers are in-store before they step through the door

Retailers are well aware of today's mobile in-store shopping behavior. Much has been written of showrooming. However, new research reveals that the mobile shopping experience begins way before the consumer has walked through the store door. ... >>

BizReport | Ecommerce August 12, 2013

Ecommerce spending up for 15th consecutive quarter

Consumers in the U.S. continue to spend more online, according to comScore's latest figures, with ecommerce spending up 15.5% year on year in Q2 2013. ... >>

BizReport | Research August 07, 2013

Ill-informed store staff lie to customers, or hide in store room

With mobile-wielding shoppers browsing physical stores, retail staff need to be clued up and on their toes. However, according to new research released by digital retail experience and tech firm Red Ant, many retail workers in the UK admit they... >>

BizReport | Ecommerce July 29, 2013

Early back to school sales activity heading in One Direction

New data released by Google reveals 2013 is experiencing the earliest back to school shopping season ever with boy-band One Direction supplies an extremely popular option and mobile playing a key role in the search and purchase process. ... >>

BizReport | Mobile Marketing June 18, 2013

IAB UK: Fashion retailers perform best in mobile marketing

Among the top 50 retailers in the UK, it's the fashion sector that has really got to grips with mobile and tablet marketing, according to new research released today by the Internet Advertising Bureau (IAB) UK.... >>

BizReport | Ecommerce June 18, 2013

Report: SMBs missing out on mobile commerce

Despite knowing the importance of mobile to their bottom line, a large number of small businesses aren't planning to optimize their website any time soon, according to new figures released by TransFirst and ControlScan. ... >>

BizReport | Ecommerce June 04, 2013

5000% surge in U.K. mcommerce sales

In 2010, mobile accounted for just 0.4% of sales in U.K. e-retail. In just three short years that figure has skyrocketed, with m-retail now accounting for one in every five online purchases.... >>

BizReport | Mobile Marketing May 28, 2013

Mercedes introduces QR Code rescue sheets for emergency responders

An innovative application for smartphone-scannable QR Codes has been introduced by Mercedes-Benz to help save lives from car crashes. ... >>

BizReport | Advertising May 28, 2013

Consumers increasingly augment TV viewing with mobile

New global research highlights the importance of developing and executing a multi-screen marketing strategy to provide consumers with the depth of brand experience multiple channels and devices can offer.... >>

BizReport | Mobile Marketing May 27, 2013

Word of mouth key to mobile game discovery

Word of mouth is the number one way mobile gamers learn about and find games they like, according to a new study released by app promotion firm Applifier.... >>

BizReport | Internet May 21, 2013

European silver surfers' media consumption moving online

A new survey from trade body IAB Europe reveals that there is a demographic that is spending a lot more time online today than they were several years ago - silver surfers. ... >>

BizReport | Mobile Marketing May 21, 2013

Google Play in-app sales rise 700% YoY

Consumers are finally becoming comfortable making purchases inside apps, as the latest figures released by Google at its annual I/O Conference reveal.... >>

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