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BizReport | Email Marketing March 13, 2015
Beware the digitally savvy and unforgiving 'Deletist Consumer'
Consumers that are bombarded with badly targeted and irrelevant marketing messages are cutting subscriptions and closing down accounts, according to new research findings released by the Aimia Institute. ... >>
BizReport | Mobile Marketing March 13, 2015
GSMA tracks rise of global mobile money use
More consumers are using money money services to transfer funds or make payments than ever before, according to a new report from the GSMA.... >>
BizReport | Advertising archives March 11, 2015
Neuroscience taps subconscious to prove native ads better than banner ads
A year-long neuro-scientific study by Nielsen, commissioned by native advertising automation firm Sharethrough, provides scientific proof that native advertising on mobile websites receives twice as much visual focus than banner ads. ... >>
BizReport | Trends & Ideas archives March 10, 2015
1 in 10 Brits plan to purchase Apple Watch
Millions of Brits plan to buy an Apple smartwatch, according to new research by app creation firm Conjure, with purchase considerations headed up by the device's fashionability and battery life.... >>
BizReport | Mobile Marketing March 02, 2015
Consumers not impressed by engagement of branded apps
Most consumers do not believe branded apps are engaging and are instead just a means to push content leading many to delete such apps after just one use.... >>
BizReport | Trends & Ideas archives February 26, 2015
Barclays Bank launches Twitter payments
Banks are fighting off competition from digital payment providers such as PayPal by slowly adopting their own digital banking processes. Barclays Bank in the UK has joined with Twitter to become the first in the country to allow payments via... >>
BizReport | Advertising archives February 26, 2015
Facebook: 2 million advertisers milestone and new mobile ad manager
Hot on the heels of news of a significant milestone for Facebook in terms of advertiser numbers comes the launch of a new mobile ads manager app.... >>
BizReport | Ecommerce archives February 25, 2015
UK: 40% of online sales made via mobile device
Growing consumer confidence in mobile technology is driving buying via smartphones and tablets, according to new data released by IMRG.... >>
BizReport | Mobile Marketing February 23, 2015
U.K. media agency employees lack mobile privacy knowledge
Research from the Internet Advertising Bureau (IAB) has found that while general mobile advertising knowledge among UK agency employees is increasing, many still have no idea about how to comply with mobile privacy or brand safety. ... >>
BizReport | Mobile Marketing February 17, 2015
Consumers need education in mobile payment technology
When Wakefield Research surveyed U.S. consumers about mobile payments more than half wanted more stores to enable technology to allow payment with smartphones but, at the same time, many were unfamiliar with such payment options.... >>
BizReport | Email Marketing February 11, 2015
54% of email in UK opened on an Apple device
Email analysis conducted by SendGrid has found that more than half of all email in the U.K. is opened on an Apple device.... >>
BizReport | Mobile Marketing February 10, 2015
Lack of trust hinders mobile commerce and app download volume
A lack of trust is limiting the number of apps downloaded by mobile users, according to a new report from mobile commerce community MEF and anti-virus firm AVG. ... >>
BizReport | Mobile Marketing February 05, 2015
Brits' awareness and adoption of mobile payments rising
A mobile banking service is becoming popular in the UK as awareness of the method becomes more widespread, according to a new study.... >>
BizReport | Mobile Marketing February 02, 2015
Do smartphone users prefer to shop via mobile website or app?
Do smartphone users prefer mobile websites or apps for shopping? New research from Siteworx provides the answer.... >>
BizReport | Internet January 29, 2015
Banking industry figures show silver surfers avid users of Internet, mobile banking
Online banking is not just for the young. New figures published by the British Bankers' Association reveal that almost 2.3 million customers aged between 70 and over 100 years old now use Internet banking and the oldest customer to have... >>
BizReport | Trends & Ideas archives January 22, 2015
Telehealth: Convenience driving interest in visiting a doctor via video
The convenience of a virtual visit with a doctor, via video, could lead to many switching their medical care to those that are willing to embrace new technology, according to new research from telehealth firm American Well.... >>
BizReport | Mobile Marketing January 15, 2015
Research shows 2014 Android mobile app sales growth significant
UK shoppers were significantly more mobile this festive season as new figures released by mobile apps specialist NN4M reveal.... >>
BizReport | Mobile Marketing January 14, 2015
PayPal launches BlackBerry app
With the launch of its app for BlackBerry users, PayPal is now touting itself as being available on all major mobile platforms.... >>
BizReport | Mobile Marketing January 12, 2015
Fiksu predicts an Appy New Year
Recent figures from Fiksu shows just how much the app environment is growing with 42% growth recorded in November 2014 as downloads hit 8.1 million.... >>
BizReport | Ecommerce archives January 12, 2015
Live chat growing in popularity, particularly among Millennials
A recent report has found that live chat is growing in popularity, particularly among Millennials, thanks to limited hold times and convenience.... >>
BizReport | Ecommerce archives January 11, 2015
Amazon's third-party marketplace vendors set new record
Amazon's third-party marketplace vendors broke a record last year selling more than two billion items worldwide, reports the ecommerce giant.... >>
BizReport | Mobile Marketing January 05, 2015
57% of Christmas Day online traffic was from mobile
Mobile accounted for more than half of all online traffic on Christmas Day, 2014, and a third of all online sales, according to IBM's holiday benchmark data.... >>
BizReport | Mobile Marketing December 18, 2014
Survey reveals the odd places consumers shop by mobile
While it comes as no surprise that UK consumers are some of the top mobile shoppers in Europe, where they do their mobile shopping is a bit of an eye-opener.... >>
BizReport | Ecommerce archives December 12, 2014
Survey reveals the odd places consumers shop by mobile
While it comes as no surprise that UK consumers are some of the top mobile shoppers in Europe, where they do their mobile shopping is a bit of an eye-opener.... >>
BizReport | Mobile Marketing December 09, 2014
Go ahead, text us, say more car buyers
When customers are researching an automotive purchase, or looking for after-sales care, mobile is the way to go, particularly among Millennials, according to a couple of recent surveys.... >>
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