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BizReport | Mobile Marketing August 22, 2011

IAB/John Lewis demonstrate effectiveness of rich media mobile ads

New research has proven the effectiveness of rich media mobile advertising and the importance of mobile-optimized landing pages as the ad click destination.... >>

BizReport | Mobile Marketing August 11, 2011 reports 300% rise in mobile visits

Smartphones are becoming valuable tools for consumers on the look out for a new set of wheels., a major car search website, has seen traffic from mobile devices soar over the last 12 months. ... >>

BizReport | Mobile Marketing July 26, 2011

Mobile web users' need for speed not being satisfied

According to a new global study mobile Internet users expect a website to load on their mobile device at least as fast as it does on a desktop or laptop computer. Does yours?... >>

BizReport | Mobile Marketing July 13, 2011

Get your business mobilized in minutes with Google Sites

If you haven't already noticed, getting your company on mobile is becoming less of a "nice to have" and more of a "must have" in today's commercial environment. To this end, Google has started offering free mobile Google Sites templates... >>

BizReport | Ecommerce archives June 17, 2011

15% of UK consumers prompted to purchase via ads on socnets

Social sites are increasingly being used by consumers in the purchase process - especially via mobile. New research from eDigitalRsearch and the IMRG reveals that almost half of smartphone users have used social sites to browse and research products. ... >>

BizReport | Mobile Marketing June 02, 2011

M-commerce expectations not being met in UK

New figures released by eDigitalResearch show that while use of m-commerce in the UK is increasing, consumer satisfaction with retailers' mobile sites is falling.... >>

BizReport | Mobile Marketing May 01, 2011

EyeForTravel: Travel industry invests more in mobile websites than apps

In an upcoming report by EyeForTravel it is revealed that the travel industry is less focused on building mobile apps and investing more in mobile websites. ... >>

BizReport | Mobile Marketing January 11, 2011

Mobile is a must for retailers

With the introduction of the Internet retailers continually had to be convinced that if they wanted to survive and thrive in the 21st century they had to be online. But, in order to keep up with technology and consumer behavior,... >>

BizReport | Mobile Marketing November 18, 2010

British firms risk sales, brand reputation by ignoring mobile Internet

British firms could be undoing all the hard work of attracting Internet website visitors by not paying attention to the appearance and functionality of those sites via a mobile phone.... >>

BizReport | Mobile Marketing November 17, 2010

Mobile websites significantly increase consumer engagement

Need some more ammo for your mobile Internet strategy proposal? Try this for size. New research from Brand Anywhere and Luth Research has found that retailers could considerably increase consumer engagement by having a mobile-specific website.... >>

BizReport | Mobile Marketing October 21, 2010

dotMobi: 2000% growth in number of mobile-ready websites

No, that's not a typo in the headline. New research from dotMobi does indeed show a humongous rise in the number of mobile-ready websites that consumers can access from their mobile handsets. Read on for the figures and how to... >>

BizReport | Mobile Marketing October 04, 2010

5 Ways to provide the mobile experience consumers want

With less than 100 shopping days to go before Christmas, marketers need to ensure all contact points with consumers are shipshape. Millions of consumers now use mobile devices to research, compare and locate purchases and now, more than ever, brands... >>

BizReport | Ecommerce archives August 02, 2010

Travelers display low tolerance for mobile app, website glitches

Mobile applications and websites are changing the way in which consumers interact with travel companies. But, while consumers are increasingly reliant on them, their tolerance for glitches is very low, found a new survey in the U.S. from PhoCusWright.... >>

BizReport | Mobile Marketing November 24, 2009

8 out of 10 mobile Internet users frustrated by search

Consumers expect their mobile Internet experience to be every bit as easy and accessible as it is on their PCs, but this isn't necessarily the case according to new research from Xiam Technologies.... >>

BizReport | Mobile Marketing October 10, 2008

Keynote Systems: Mobile websites need improvement

In their new study, 'WebEffective for iPhone', Keynote System asked participants to find an entertainment news story, read it, search for another topic and send that story to a friend. The results demonstrate the need for improvements in the mobile... >>

BizReport | Mobile Marketing September 18, 2008

Is your website mobile-friendly?

Have you checked out what your website looks like on a mobile device? No? Perhaps you should before consumers start browsing the malls for their holiday shopping, mobile device in hand.... >>

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