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BizReport | Mobile Marketing March 21, 2012

'Gigabyte Generation' gobbling up mobile data

For the eighth year in a row mobile data traffic growth has continued. Today, almost a third of smartphone users gobble up more that 1 gigabyte of data each month. This year could see mobile consumption doubling again, according to... >>

BizReport | Mobile Marketing February 17, 2012

FTC demands better privacy disclosures for kids' apps

Children are increasingly being given access to new mobile technology and mobile apps. But are those apps safe for children to use? In many cases parents aren't made aware of any risks related to the collection, use and sharing of... >>

BizReport | Mobile Marketing February 16, 2012

Generation Text: Teens say talking is so last year

The joke that today's teens are surgically attached to their mobile phones may not be too far off the truth. A new infographic from Online Schools reveals that they text thousands of times each month but think talking on the... >>

BizReport | Mobile Marketing February 10, 2012

UK: 60% worry about risks of shopping via mobile

The increased use of mobiles in the UK is well documented but new research conducted for Affinion International reveals that many British smartphone users have concerns surrounding the risk of identity theft and credit card fraud.... >>

BizReport | Mobile Marketing December 30, 2011

What to expect from mobile in 2012

With only a few hours left until the ball drop in New York City, most businesses are putting the final touches on Q1 advertising campaigns and working on year-long campaign plans. Mobile will be a big part of those plans,... >>

BizReport | Mobile Marketing December 17, 2011

U.S. smartphone ownership rises

The number of smartphone subscribers in the US has risen significantly, according to the latest figures from Nielsen, with almost half of Americans now owning one.... >>

BizReport | Mobile Marketing October 17, 2011

Smartdevices keeping us online longer

Establishing a tight connection between consumer and brand has always been a difficult task but mobile devices may be changing that. With consumers adopting and upgrading to more advanced devices they are also adopting a different kind of engagement, a... >>

BizReport | Mobile Marketing August 25, 2011

Chatting apps and video options changing the face of mobile

One of the most rapidly changing areas of online marketing is the mobile space. Consumers are switching from smartphones to tablets, consuming more content and looking for better ways to shop and obtain branded information; that is pushing brands to... >>

BizReport | Mobile Marketing July 25, 2011

Survey: How people really want to use smartphones

How to consumers want to communicate on their smartphones? The answer may surprise you. Click to call may be getting attention from advertisers - and platforms selling the services - but new data from a CloudTalk survey finds that consumers... >>

BizReport | Research archives July 20, 2011

Reports: Mobile usage changing device to device

In the mobile landscape it's important to know not just who is accessing the web but how. According to some experts mobile consumers are looking for different things when connecting through a smartphone versus a tablet or a laptop. How... >>

BizReport | Mobile Marketing May 31, 2011

Report: Smartphone banking a hot commodity for Europeans

When it comes to counting cash and paying bills, more Europeans are choosing to do so on the mobile web and with smartphones. The latest data from comScore finds that mobile banking via smartphones increased by 40% in Q1 2011.... >>

BizReport | Mobile Marketing May 11, 2011

Jumptap: People spending more time browsing than with apps

Wondering how consumers are engaging with the mobile web? Turns out they are engaging much the same as they are in the more traditional online world - by browsing. According to a new report from Jumptap apps aren't the engagement... >>

BizReport | Mobile Marketing September 06, 2010

Who's talking? Who's texting? NielsenWire shares the details

Although it may seem as if everyone in American now has a cellular phone - and a good many do - a report from NielsenWire indicates that some consumers are talking, some are texting and some do a little of... >>

BizReport | Mobile Marketing April 30, 2010

MocoSpace: Smartphones set to overtake feature phones

When it comes to communication everyone, it seems, wants constant connectivity. But more than that, a new report from MocoSpace indicates that it isn't just connection; consumers now want the ability to do more than talk and they want smartphones... >>

BizReport | Social Marketing March 18, 2010

Retrevo: Social media an obsession for some

It seems that those engaged with social media just can't keep their minds on everyday life if they feel there's a message that needs their attention. Bizarrely, some are even prepared to stop during an intimate moment to answer the... >>

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