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BizReport | Internet June 22, 2016
Study: Americans lazy about updates
While most Americans agree they'd rather not deal with a slow computer, they are also regularly putting off updating their computers and other digital devices. That is the takeaway from a new Slimware Utilities report. ... >>
BizReport | Mobile Marketing June 17, 2016
Forecast: Strong push for mobile LBS coming
Look for mobile brands to earmark more budget dollars for location targeting. That's the word from BIA/Kelsey's new US Local Advertising Forecast (2016); researchers predict that location targeted mobile ad spending will increase from less than $10b last year to... >>
BizReport | Mobile Marketing May 02, 2016
Mobile Roundup: Breaking down app, game installs
Two new reports underline how consumers are engaging with mobile apps. Details in today's mobile roundup. ... >>
BizReport | Mobile Marketing April 20, 2016
Report: Texting more important for Millennials
When it comes to Millennials, texting may be a brand's best advertising weapon. That according to new data out from OpenMarket, which reveals that Millennials would rather lose calling options than texting, and that most (76%) agree that texts are... >>
BizReport | Mobile Marketing April 06, 2016
Expert: IoT is where mobile is heading
There is much more to mobile marketing than creating and promoting an app. According to one expert, brands need to stop thinking of apps as isolated channels to fully engage users and reap those mobile benefits. ... >>
BizReport | Mobile Marketing March 10, 2016
Study: Brands should allow app content in search results
When it comes to branded content in apps, brands are missing out. That's the takeaway from new Searchmetrics data which indicates fewer than half of apps have Google app indexing support. ... >>
BizReport | Mobile Marketing March 03, 2016
Survey: Wearables users concerned about privacy
As with mobile devices and online payments, privacy is a leading cause for worry in the wearables sector. That, according to new Centrify data, which indicates that nearly half (42%) are most concerned about the personal data on their wearable... >>
BizReport | Mobile Marketing February 29, 2016
Expert: Mobile, video to push more online business
Mobile continues to be on the rise, and along with video, is pushing consumers to more content, more retailers, and more businesses. In fact, AOL's new expert says they will be hyper focused on both mobile and video in 2016.... >>
BizReport | Mobile Marketing February 22, 2016
How to implement a workplace mobile app strategy
According to comScore more than three-quarters of US mobile devices are smartphones, and many of them are being used in the workplace. Most of the time these are work calls or work emails, but without a plan in place, employees... >>
BizReport | Mobile Marketing February 22, 2016
Top 3 trends to watch in ad:tech
Mobile marketing and the adtech that supports it is an ever-evolving landscape of innovation and fierce competition. One expert offers three major trends that are leading the charge for 2016. ... >>
BizReport | Mobile Marketing February 10, 2016
Report: Retail, tech lead for mobile video
New data out regarding mobile video indicates the big winners - so far - are retail and tech with CPG brands not far behind. The new report, from Positive Mobile, shows these three verticals hold a more than 53% share... >>
BizReport | Mobile Marketing February 08, 2016
Report: Time spent on mobile skewing to apps
According to data from comScore nearly all (87%) of time consumers spend on mobile is via mobile apps. AppsFlyer's new State of App Marketing sheds further insight into the app space. ... >>
BizReport | Mobile Marketing February 05, 2016
Mobile Roundup: Platforms to simplify work, personal lives
In today's mobile roundup: new releases to the mobile and ecommerce spaces that should set up brands for simpler communication and to access data from their customers to provide a better shopping experience. ... >>
BizReport | Mobile Marketing January 15, 2016
Expert: Look for more mobile in 2016
Billions of dollars were spent online during the 2015 holiday season, and the dollars associated with mobile showed significant growth. According to one expert, retailers can expect that mobile growth to continue. Here's how brands can ensure they are ready.... >>
BizReport | Mobile Marketing January 06, 2016
Expert: Make mobile frictionless, personal
Mobile is expected to make a huge impact on brands' revenue numbers throughout 2016. Is your mobile strategy ready? It may not be, but one expert explains how to make mobile more frictionless and personal so brands can succeed. ... >>
BizReport | Mobile Marketing January 05, 2016
Flurry: Phablets key to 2015 mobile successes
Looking back at 2015 two things are clear: mobile was important and ecommerce showed strength. But mobile, according to data released this morning from Flurry, was the true king in 2015, with app use increasing more than 55%, and overall... >>
BizReport | Mobile Marketing December 29, 2015
Expert: Why mobile is broken and how it can be fixed
This holiday we have seen scores of people not only researching but buying items via mobile, but according to one expert mobile is broken. Here is how he says it can be fixed. ... >>
BizReport | Mobile Marketing December 29, 2015
Top 4 mobile trends for 2016
It's a mobile world, and it is becoming more mobile every day. That's the takeaway from one OpenMarket exec who lays out the four mobile trends brands need to prep for 2016. ... >>
BizReport | Mobile Marketing December 28, 2015
Flurry: It's a Phabulous holiday
Tech gear was hot this holiday season; one specific bit of tech, to be precise. According to new data out from Flurry just over one-quarter (27%) of new devices this holiday season were phablets. ... >>
BizReport | Mobile Marketing December 28, 2015
Expert: Mobile security to be focus in 2016
As mobile use continues to expand, security in the mobile space is becoming more important. Here is how one expert believes mobile and security will change in 2016. ... >>
BizReport | Mobile Marketing November 30, 2015
Expert: What will drive mobile in 2016
Mobile is shaping up to be a big part of 2016. One expert outlines how mobile will drive business next year - and how brands can take advantage. ... >>
BizReport | Mobile Marketing November 12, 2015
Top 3 tips to create a BYOD policy
Today's employees have the ability to work from anywhere, through multiple devices. As a result, modern businesses are finding it necessary to implement defined BYOD policies. One expert offers his tips for a solid BYOD workplace. ... >>
BizReport | Mobile Marketing November 10, 2015
Mobile trends to watch into 2016
Mobile is important now, but moving into 2016, mobile is set to become an even greater tool for businesses to use. One expert explains why. ... >>
BizReport | Mobile Marketing November 04, 2015
Report: Apple #1 again for revenue
For several months Android has been the top OS for mobile revenue, but Apple is changing that. According to Opera Mediaworks' Q3 2015 State of Mobile Advertising report Apple has regained the top revenue slot and its thanks to tablets... >>
BizReport | Advertising archives November 04, 2015
The top 4 trends to watch in mobile
Heading into the new year, mobile is going to be a big deal. That according to many experts. One weighs in on the 4 mobile trends brands need to watch for in 2016. ... >>
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