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BizReport | Mobile Marketing May 24, 2011

Survey: Mobile shopping drives in-store purchases

When it comes to shopping, consumers are adoption mobile devices quickly. According to new data from JiWire, mobile consumers are increasingly connecting from smartphones, tablets and the like while looking for product information or checking prices. This is just another... >>

BizReport | Mobile Marketing May 01, 2011

EyeForTravel: Travel industry invests more in mobile websites than apps

In an upcoming report by EyeForTravel it is revealed that the travel industry is less focused on building mobile apps and investing more in mobile websites. ... >>

BizReport | Trends & Ideas April 27, 2011

Half a billion worldwide to use mobile ticketing by 2015

Last year, fewer than 100 million people around the globe used their mobile devices as tickets to travel by bus or metro. According to a recently released forecast from Juniper Research that figure is set to significantly increase in the... >>

BizReport | Mobile Marketing April 14, 2011

Mobile trends: 2D barcodes more popular than 1D

More consumers are brandishing smartphones than ever before and, it seems, more consumers than ever before are using them to scan barcodes. Scanning of 2D barcodes, such as QR Codes, has overtaken scanning of 1D barcodes for the first time... >>

BizReport | Mobile Marketing April 01, 2011

Mobile video viewing soars 40%

The latest figures from Nielsen show a huge leap in the number of Americans watching video via a mobile device over the last few months. At the same time, companies are working to make mobile video viewing a more engaging... >>

BizReport | Mobile Marketing March 21, 2011

Rebtel: US immigrants phoning home on video

Watch out, Ma Bell. When it comes to calling home, the US immigrant population isn't choosing you. They are calling home, or rather video messaging home, via smartphones with video access. According to the report 24% of US immigrants own... >>

BizReport | Mobile Marketing February 22, 2011

How brands can do more with mobile

With smartphones upgrading and tablets releasing brands have more opportunities in the mobile space. With the addition to space and options, however, comes responsibility to actually connect and engage consumers to increase campaign ROI, brand recognition and loyalty. So far,... >>

BizReport | Mobile Marketing January 25, 2011

What brands need to know about mobile before jumping in

Just last week comScore issued a report indicating that mobile email seemed to be surpassing web-based email for consumer use. In addition to email, consumers are using mobiles to browse the web, download and use apps, music and games and... >>

BizReport | Research June 18, 2010

Quantcast: Android responsible for 20% mobile browsing

iPads and iPhones may hold the bulk of news headlines over the last few months, but according to a new report consumers are just as enthralled with Android devices. According to the latest numbers from Quantcast, Android devices are now... >>

BizReport | Mobile Marketing April 30, 2010

MocoSpace: Smartphones set to overtake feature phones

When it comes to communication everyone, it seems, wants constant connectivity. But more than that, a new report from MocoSpace indicates that it isn't just connection; consumers now want the ability to do more than talk and they want smartphones... >>

BizReport | Mobile Marketing March 24, 2010

Millenial Media: Android ad impressions jump

2010 is shaping up to be a good year for Android based phones and the marketers using them to engage consumers. According to new research from Millenial Media ad impressions from Android phones showed a 25% jump in January 2010.... >>

BizReport | Mobile Marketing February 12, 2010

Report: Mobile survey gets 20,000 responses

If you're still on the fence about mobile marketing a new report from mobile community MocoSpace may change your mind. The mobile network polled its members via their handsets and received 20,000 responses. Considering that many email polls, 'traditional' social... >>

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