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BizReport | Mobile Marketing August 11, 2011

Motors.co.uk reports 300% rise in mobile visits

Smartphones are becoming valuable tools for consumers on the look out for a new set of wheels. Motors.co.uk, a major car search website, has seen traffic from mobile devices soar over the last 12 months. ... >>

BizReport | Mobile Marketing August 10, 2011

Smartphone retail activity soars 163% in UK

New research from comScore further demonstrates how much the British love using their smartphones to shop and how they compare with their European neighbors. ... >>

BizReport | Ecommerce August 10, 2011

Want mobile users to buy your brand? Give them credit

Want to know how to motivate mobile users to buy your brand? A new survey in the UK shows that giving back a little goes a long way, particularly if it helps fund their mobile phone use. ... >>

BizReport | Ecommerce August 09, 2011

$1 in $10 spent online, how merchants can capitalize

With back-to-school shopping in full swing, merchants are finding more consumers connecting to them through online and mobile channels. Many of these consumers are buying online, but even those who research online and buy in-store offer a wealth of information... >>

BizReport | Mobile Marketing July 21, 2011

How to engage shoppers in-store through mobile

Consumers are changing their shopping habits. From shopping more often online to utilizing QR scanners in-store to get coupons and other discounts, it is rare that today's shopper is 'alone' in the process. How can brands engage these mobile shoppers... >>

BizReport | Mobile Marketing July 19, 2011

Myxer survey reveals habits of mobile shoppers

It's convenient, easy on the pocket, and "cool". These are the top reasons why people shop from their mobile phones, according to a new study from Myxer. ... >>

BizReport | Ecommerce July 13, 2011

Mobile trend: Commerce, commerce, commerce

As consumers become more engrossed in the mobile web they are taking their favorite pastimes with them. From gaming and social networking to product comparison and conversion, consumers are doing more on the small screen every day. What can brands... >>

BizReport | Mobile Marketing June 21, 2011

Mobile commerce in Africa showing signs of record growth

A new study by independent mobile ad network InMobi reveals that mobile Internet users in Africa prefer to shop from their mobiles than their desktop computers or in-store.... >>

BizReport | Ecommerce June 17, 2011

15% of UK consumers prompted to purchase via ads on socnets

Social sites are increasingly being used by consumers in the purchase process - especially via mobile. New research from eDigitalRsearch and the IMRG reveals that almost half of smartphone users have used social sites to browse and research products. ... >>

BizReport | Ecommerce June 09, 2011

Mobile advertising, commerce becoming heavy hitters

Newbie to marketing or not, the mobile space is growing fast with relatively few growing pains. At least in adoption. New research out from comScore shows that mobile display advertiser numbers doubled between 2010 and 2011 and a forecast from... >>

BizReport | Mobile Marketing June 06, 2011

How mobiles are changing the face of commerce

Consumers are becoming more comfortable with their smartphones according to new research from Compete and comScore; both studies find that American consumers are using smartphones for more than talking and texting, with some now using hand-helds to pay for things.... >>

BizReport | Mobile Marketing May 24, 2011

Survey: Mobile shopping drives in-store purchases

When it comes to shopping, consumers are adoption mobile devices quickly. According to new data from JiWire, mobile consumers are increasingly connecting from smartphones, tablets and the like while looking for product information or checking prices. This is just another... >>

BizReport | Mobile Marketing May 12, 2011

Study: Moms turning to mobile while shopping

When it comes to moms, mobile is the way to shop. Now, most aren't technically shopping from mobile devices - although some are - but they are using mobile devices to find store locations and to compare prices according to... >>

BizReport | Mobile Marketing April 01, 2011

Nearly half of mobile users shop via their device

The increase in shoppers brandishing mobile devices means retailers can't afford not to have a mobile presence, finds new research by Arc Worldwide, and those that do provide mobile apps and websites must ensure they meet the high expectations of... >>

BizReport | Mobile Marketing February 10, 2011

JiWire: Mobile is changing the shopping game

The headline above may seem obvious, but is actually a change. In the past, location-based mobile ads have been more likely to push storefront traffic than virtual purchases. According to a new JiWire report, location-based mobile ad units are pushing... >>

BizReport | Mobile Marketing December 28, 2010

Is barcode scanning going mainstream?

If a new poll, conducted via Twitter by Scanbuy, is on-target then yes, Virginia, there is a Santa Clause and he just might have been mobile barcode scanning on his trip around the world last week. Santa barcode scanning? With... >>

BizReport | Mobile Marketing December 19, 2010

More mobile users shopping via phone

Shoppers this holiday season aren't just researching and sharing product information via their mobile phones, they're making purchases, too. ... >>

BizReport | Mobile Marketing December 01, 2010

Mobile shoppers do it on the couch

Watching television, on the bus or even during the daily commute - all these locations prove to be ideal environments for British mobile shoppers to indulge in a bit of Christmas shopping, according to new survey results from Tesco.... >>

BizReport | Ecommerce November 04, 2010

British consumers ready for mobile shopping, retailers aren't

Despite the desire of many Brits to shop via their mobile phones many of the U.K.'s retailers don't have transactional mobile shopping sites, according to new research from mobile shopping club Glamoo. ... >>

BizReport | Ecommerce October 29, 2010

M:Coupons: An answer for mobile revenue?

Not necessarily, at least according to one industry expert. Jeff Weidauer, Vice President of Marketing and Strategy with Vestcom says that mobile coupons are good, but they are not the solution to revenue issues. Read on for BizReport's Q&A with... >>

BizReport | Ecommerce September 21, 2010

Buy Anyware streamlines online checkouts

Global e-business platform Plimus has introduced a new platform which should make it simpler for consumers to buy online. Called Buy Anyware, the platform eliminates the need for virtual storefronts as consumers can buy virtual goods directly from social, gaming... >>

BizReport | Mobile Marketing February 19, 2010

ABI Research: Mobile shopping worth $119 billion in 2015

A new report from ABI Research predicts that by 2015, shoppers are expected to spend over $100 billion on goods and services from their mobile phones. ... >>

BizReport | Mobile Marketing May 28, 2008

Web browsing on smartphones increases

Can consumers using smartphones find, view and purchase from your website? If not, then perhaps data recently released by M:Metrics will persuade you to make this so.... >>

BizReport | Mobile Marketing May 22, 2008

Brits not overly enthusiastic about shopping via mobile phone

Mobile phone penetration is higher than that of personal computers, so what do users think about the role of the mobile phone in their day to day shopping? Lightspeed Research’s new survey in the U.K. sheds some light on the... >>

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