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BizReport | Ecommerce November 07, 2016

Holiday Roundup: Gift cards, mobile hot for holiday buyers

Look for more consumers to shop via mobile devices this year, and to give more gift cards. Those are key takeaways from two new trends reports leading up to the 2016 holiday shopping season. ... >>

BizReport | Ecommerce November 02, 2016

Expert IDs trends leading up to 2016 holiday season

With under three weeks until the official start of the holiday shopping season, one expert identifies trends that could impact merchants through the remainder of 2016. ... >>

BizReport | Mobile Marketing November 01, 2016

Holiday Roundup: Mobile pushing more sales

Two new reports suggest mobile will be key to holiday success for many retailers this year. ... >>

BizReport | Mobile Marketing October 31, 2016

Mobile Roundup: Targeting key to digital moves

A new integration and a new partnership, both in the digital space, should help marketers better use data to engage mobile consumers. ... >>

BizReport | Ecommerce October 31, 2016

Reports ID coupon, mobile as engagers

New reports out in the digital space may have merchants re-thinking their couponing and mobile strategies. ... >>

BizReport | Blogs & Content October 28, 2016

Brands: Why connected content is key to growth

As more consumers adopt smartphones and install smart-home offerings like linked thermostats and door locks, it is crucial that businesses also change the way they operate. Especially, when it comes to how their content can be found online. ... >>

BizReport | Mobile Marketing October 27, 2016

Study: Safety key to wearables future

The key to new adoption in the wearable tech sector is safety. That's the word from new Skyhook data which indicates that nearly half of consumers are interested in the ability to track family members or personal safety from their... >>

BizReport | Blogs & Content October 27, 2016

Expert: How Siri, Echo are changing content needs

Consumers used to type in their city and a need - like family style restaurant or plumbing installer - into a search engine to find local information. But, with the release of voice-based personal assistants, the way we find information... >>

BizReport | Mobile Marketing October 24, 2016

Top 4 tips for SMBs to implement mobile strategies

Mobile is catching on fast with consumers, and with some large corporations, but small businesses have been slower to adopt mobile options. Here are 4 tips for small businesses to implement mobile strategies now. ... >>

BizReport | Ecommerce October 20, 2016

Study: Digital matters in stores

When it comes to increasing in-store revenue, digital matters. As does customer interaction with store employees. That's the word from new InMoment data, in which researchers found that spending doubled when consumers were able to combine digital information with in-store... >>

BizReport | Mobile Marketing October 19, 2016

Koupon partnerships widen reach of loyalty programs

Recent partnerships from Koupon Media are shining the spotlight on a new trend in loyalty marketing: that consumers want options when it comes to both collecting and redeeming their loyalty program points. ... >>

BizReport | Mobile Marketing October 18, 2016

Survey: Rewards key to mobile wallet use

Using mobile wallets may be a simple way of purchasing goods and services, but the simplicity, in many cases, doesn't include loyalty and rewards programs. The lack of points-earning capabilities, finds one new report, could be why more mobile consumers... >>

BizReport | Research October 17, 2016

Polls indicate divide, consumer trends post-debates

Two new election-based polls are shedding light on how Americans are tuning in to election coverage, and how small businesses are responding to all of the election hype. ... >>

BizReport | October 17, 2016

Holiday Roundup: Mobile to impact holiday shoppers

A trio of recent surveys indicates 2016 may be a mobile holiday. ... >>

BizReport | Ecommerce October 13, 2016

Travel Roundup: Travelers using multiple devices, not just interested in hotels

When it comes to traveling, consumers aren't just looking at hotels, and they aren't only looking from their desktop devices. ... >>

BizReport | Mobile Marketing October 12, 2016

New beacon technology's power lies in its simplicity

Beacons have been around for some time now but adoption of the technology has been sluggish. Perhaps much of the lackluster attitude towards beacons has been the complexity of deployment. However, a newly launched product, Live Beacon, may be just... >>

BizReport | Mobile Marketing October 10, 2016

Expert: How SMBs can use Apple's new releases

Small businesses are used to operating on shoestring budgets, and Apple software isn't known for being economical. But, according to one expert, there are benefits to investing in Apple's new products. ... >>

BizReport | Mobile Marketing October 06, 2016

Survey: Most wish digital games would help connect

While many people might think of digital games as 'me time', a growing number wish the games they played helped them interact more socially. That is the takeaway from new Sequence data which found that 66% of gamers surveyed want... >>

BizReport | Mobile Marketing October 03, 2016

Expert: What Apple's new releases mean for merchants

Apple's new operating system updates may have a significant impact on how Apple users buy in the digital space - the new Sierra OS update allows Mac users authenticate their purchases with Apple Pay on the Apple Watch. According to... >>

BizReport | Mobile Marketing September 30, 2016

Expert: MCommerce nearing tipping point

According to recent IAB data, about 60% of mobile consumers say they'll increase the number of purchases they make via mobile devices over the next six months. There have been similar findings from other studies; one expert believes we are... >>

BizReport | Mobile Marketing September 29, 2016

How brands can use chat apps to engage

With the recent WhatsApp move to share data with social network Facebook, many brands are wondering how chat apps and social data can work for them. One expert explains. ... >>

BizReport | Ecommerce September 29, 2016

Report: Mobile pushing more ecommerce

When it comes to shopping via mobile device, many shoppers are browsing and buying more often than those who aren't connected. That's the word from the IAB's new "Mobile Commerce: A Global Perspective," which found that while three-quarters of global... >>

BizReport | Ecommerce September 26, 2016

Study finds 2/3s purchase via mobile

There has been a significant increase in mobile commerce over the past few years, and new data from HookLogic finds that more than two-thirds (67%) of shoppers have now made a purchase via a mobile device. ... >>

BizReport | Ecommerce September 22, 2016

Study: Dark social key to seasonal sharing

Several reports have highlighted consumers' penchant for using multiple devices to research new products online, but one new report is taking that trend farther. According to new RadiumOne data, holiday shoppers are not only using devices to find product information... >>

BizReport | Research September 22, 2016

Report IDs value of Pokemon Go players

While many people think of the Pokemon Go craze as just another mobile game, there is some value for businesses. According to new data out from Slant Marketing most players (82%) they surveyed have visited a business while playing the... >>

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